This brief summarizes data from the CASE Voluntary Support of Education (VSE) survey about advancement investment, specifically fundraising and advancement management functions and their combined effect on charitable giving.

This research brief reports on philanthropic income to higher education as reported by CASE-member institutions in Australia and New Zealand, Canada, the United Kingdom and Ireland, the United States, and a cohort of European nations outside the United Kingdom.

Results from the Ross-CASE Survey of Charitable Giving to Universities 2019 are now available.

Based on responses to the annual VSE survey, the Council for Advancement and Support of Education (CASE) estimates that alumni contributed $12.15 billion to their alma maters in 2018. That is 26 percent of all support received in that fiscal year.

The white paper, based on interviews and a survey conducted in 2018, reflects how advancement tools, practices, and attitudes are evolving toward integrated, digitally enabled outreach and engagement for colleges and universities with their key stakeholders such as alumni, donors, parents, and others.

Based on responses to the annual VSE survey, CASE estimates that colleges and universities in the U.S. raised $46.73 billion during the 2018 academic fiscal year, 7.2 percent more than in 2017 and the highest amount ever raised

A rich mix of data, case studies and engagement models and hopes to illustrate the wide-ranging and transformational impact alumni engagement has on an institution, both internally and externally.

(CASE 2017)

Spiral Bound

The Alumni Engagement Metrics Task Force was created by the CASE Commission on Alumni Relations in the fall of 2016 to address the need for an industry wide framework to measure alumni engagement.