In this session, you will get a deep dive into how you can enhance your institution’s brand and marketing through SEO and social media.

The Marquette University Alumni Association Mentor Program provides a career platform for students to learn from alumni nationwide who offer time, talent and treasure in support of their alma mater.

Learn fundraising strategies for young alumni and students, marketing and event ideas and communication tactics.

Title III provides financial support to institutions of higher education serving a high number of minority and needy (low-income) students.

 

By Jeffrey L. Buller and Dianne M. Reeves

(Rowman & Littlefield 2016)

Softcover

What do faculty members, academic administrators or development officers need to know if they want to be successful fundraisers in higher education? Colleges and universities are complex institutions and it is difficult for those who work in development to understand how the academic side operates.

This webinar will help others learn the four pillars of Dennin’s social media plan, and the specific actions taken by his team to accomplish each step of the process. Dennin’s use of social media can be used as a case study and best practice for other academic leaders to consider why it is important to use social media as an additional channel to communicate with staff, faculty, students, alumni, and the community.

Colleagues who withhold information. Offices communicating without coordination. Units not collaborating on major initiatives. These things happen at nearly every university in the world and the end result fails our students. There's no doubt: silos in higher education must fall. But how do we destroy something so pervasive?

Over the past 5 years, they have partnered with inspired benefactors at the University of Colorado Anschutz Medical Campus and tripled philanthropy during their tenure with a laser focus on the "why" of the work.  Philanthropy has moved from $50M a year to over $150M with this new spirit-filled culture.