Sue Cunningham
(2022)

Sue Cunningham brings a global perspective to everything she does, and the benefit of this lens is clear in Global Exchange, in which advancement leaders from around the world address the critical issues facing the sector. With voices from schools, colleges, universities, and foundations, Global Exchange represents a collection of today’s ‘best thinking’ in educational advancement—guided, gathered, and annotated by someone who has led advancement offices on three continents.

In 2021, 365 institutions from 19 countries, grouped into five regions, participated in the CASE Global Alumni Engagement Metrics (AEM) survey. Respondents submitted data for their most recently completed fiscal year. This report presents findings by region, type of institution, and whether the institution is public or private.

Digital subscriptions to the CASE Global Reporting Standards are now available.

Order your print copy to get the newest standards and guidelines for advancement.

Creativity is often thought of as a new idea. But creativity is discovering new connections between old things—taking what exists and combining those pieces in a way that hasn’t been done before.

With so many distractions surrounding us, it can be hard to stay focused at work. But by practicing a few techniques, focus can become a habit. Here’s how to get started.

Independent schools face many challenges as they execute comprehensive campaigns, from developing a strategic plan to managing leadership and staff transitions. Read on for strategies schools can deploy to achieve their campaign goals.

In the ever-evolving landscape of education, independent schools are beginning to embrace a meaningful shift in their approaches to marketing and branding. This signifies a pivot toward data-driven, future-focused strategy.

The CASE Library has compiled a collection of communications and marketing impact and annual reports which detail departmental qualitative and quantitative accomplishments including web traffic, social media, media placements, and news.