Bruce Bernstein, Executive Director, Global Engagement, CASE
Sarah Sherwood, Consultant
Nena Grceva, Head of Alumni Relations Office, Central European University, Hungary
Tristan Alltimes, Deputy Director of Alumni Engagement & Annual Giving, Durham University, UK
Kerrie Holland,Director of Supporter Engagement and Operations, Aston University, UK
9:30 - 10:00 Alumni Engagement during Coronavirus: the data
What does the bigger picture of alumni relations look like at this time? How has the sector responded as a whole, and what does it mean for the future?
David will outline the findings from the most recently conducted CASE survey, which looked to identify the ways schools, colleges, and universities are adapting their alumni engagement practices and innovations during the coronavirus pandemic.
David Bass, Senior Director of Research, CASE, USA
10:00 - 11:00 Communicating with your alumni through a crisis: Cutting through the noise
To say 2020 has already been one for the ages is an immeasurable understatement. As the lives of our constituents, our colleagues, and ourselves have been disrupted in almost every way imaginable, we remain committed to being in touch with, and of value to, our alumni. This session will examine techniques to connect effectively during these challenging times.
Mark Sollis, D3 Advancement Strategies and Neutopia
Facilitated by Sarah Sherwood, Consultant
11:00 - 11:15 Break
11:15 - 12:00 Roundtable Discussions
Facilitated conversations around a specific theme - come along ready to share your ideas, ask questions and get involved in the discussion.
Graduations
Jane Bower, Head of Engagement, University of Birmingham, UK
Kerrie Holland,Director of Supporter Engagement and Operations, Aston University, UK
Leadership support: making the case for continued critical investment in alumni relations
Mark Sollis, D3 Advancement Strategies and Neutopia
Future focus: what does the future of alumni relations look like?
An open discussion to get you thinking about how to remain agile; how far ahead you are currently thinking; what will 2020/21 look like for the profession?
David Bass, Senior Director of Research, CASE, USA
Appeals: Engaging alumni in emergency appeals
Geoff Savage, Head of Individual Giving, Aston University, UK
12:00 - 13:00 Engaging with the Alumni Community
COVID has dramatically changed alumni engagement by presenting new challenges, but also opportunities, creating space for rethinking established practices and innovation. The session will explore examples of innovative forms of alumni experiential and philanthropic engagement that have emerged in response to the COVID crisis, including volunteer engagement, events and student emergency funds and the effect that they’ve had on reaching institutional goals. Furthermore, we will discuss how best to use the experience of the past few months to plan successful alumni engagement programmes for next academic year and beyond.
Sam Davies, Head of Philanthropy & Alumnae Engagement, Girls' Day School Trust, UK
Rachael Green, Head of Volunteering and Advocacy, University of Nottingham, UK
Facilitated by Nena Grceva, Head of Alumni Relations Office, Central European University, Hungary
13:00 - 13:30 Group Discussions
This is your opportunity to reflect on the day's sessions; collaborate with your peers; ask any final burning questions and share your thoughts.
All times displayed in BST (GMT+1)
8:45 - 9:15 Networking
9:15 - 10:15 Running Virtual Events
The impact of COVD on the Advancement profession as we all know has been substantial and wide ranging. As Advancement professionals we have had to constantly pivot our approaches to ensure we positively engage our communities in new and meaningful ways. One such approach has been to turn the traditional events model upon its head and begin to deliver such occasions virtually. There are countless leading examples, both inside and outside the sector, which provide some excellent case studies and leads for inspiration.
Join Tristan and a panel of esteemed global senior advancement professionals for a discussion around the process of designing, developing and delivering virtual events as a COVD engagement intervention tactic. This session will aim to focus on 4 examples globally of both Central University operations and Business School approaches to virtual events. We will look at the UK, Europe, North America and Asia examples and bring insights around the design, development, execution and analysis of virtual events. Specifically, we will aim to address areas such as: brainstorming/idea generation; the technical/resource requirements for delivery; communicating/marketing your programme/event; and determining your success – analytics and metrics.
Nena Grceva, Head of Alumni Relations Office, Central European University, Hungary
Cindy Crimmins,Associate Vice President, Advancement Programs and Services, Carnegie Mellon University, USA
Facilitated by Tristan Alltimes, Deputy Director of Alumni Engagement & Annual Giving, Durham University, UK
10:15 - 10:45 Group discussions in breakout rooms
For those who would like to continue the conversation, we will be setting up breakout rooms.
10:45 - 11:00 Break
11:00 - 12:00 Navigating the Class of 2020
This year’s graduating class face some stark realities. How can universities step up to provide support and opportunity through these disruptive times? Colleagues from Sheffield Hallam University talk through their cross-institutional approach and the role of advancement in the transition out for the Class of 2020.
James Johnston, Head of Development and Alumni Relations, Sheffield Hallam University, UK
Facilitated byKerrie Holland,Director of Supporter Engagement and Operations, Aston University, UK
12:00 - 12:30 Group Discussions
This is your opportunity to reflect on the day's sessions; collaborate with your peers; ask any final burning questions and share your thoughts.
