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CASE District IV Annual Conference
CASE District IV Annual Conference
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30 Results Found
2:30 PM - 3:30 PM CT
Survival Guide for Creatives
Graphic designers and creatives in higher ed are wearing more and more hats these days making it tough to constantly pump out new creative content. In this session Nikki Davis, Senior Graphic Designer at Slate Group, will go through her Survival Guide for Creatives, such as the importance of slaying your dragons before breakfast to remixing ideas and mind mapping techniques.
Speakers: Nikki Davis, Senior Graphic Designer, Slate Group
Competencies: Integrity and ProfessionalismRelationship BuildingEmotional IntelligenceStrategic Thinking
Topics: Branding
2:30 PM - 3:30 PM CT
Building the Team We Want: How to Co-Create a Team Culture to Achieve Success
Learn from an advancement leader and a frontline fundraiser about how they partnered together to re-build a team culture during a year of interim college leadership and high transition to co-create a positive and flourishing team workplace environment that achieved record-high fundraising success. Through personal stories, case studies, and best practices taken from higher education advancement literature, this dynamic duo will provide you with concrete steps and examples that you can bring back to your team to build, re-build, and/or enhance your team culture for optimal fundraising success.
Speakers: Christina Smith, Director of Development, Principal Gifts, The University of Texas at Austin, Kristin Tommey, Vice President for Individual Giving, Museum of Science
Competencies: Global and Cultural CompetenceIntegrity and ProfessionalismBusiness and Financial AcumenRelationship BuildingEmotional IntelligenceIndustry or Sector ExpertiseStrategic ThinkingLeadership
Topics: Diversity & Inclusion
2:30 PM - 3:30 PM CT
Be Bold: Launching The Largest Comprehensive Campaign in San Antonio's History
Last Fall, The University of Texas at San Antonio launched the largest fundraising campaign in the city’s history, BE BOLD: A Campaign for Our Future. The multiday celebration was led by UTSA Donor Relations and took over a year of planning involving committee members from divisions across campus. During this session we will bring you along on the Be Bold Launch planning journey, sharing insight into coordinating events across the university’s campuses, engaging every level of donor, encouraging faculty and staff to join the celebration, and strategies for keeping stake holders informed, excited, and making everyone a Be Bold champion!
Speakers: Alta Compton, Director of Stewardship, The University of Texas at San Antonio, CeCe Frost Griffin, Assistant Vice President for Leadership Strategy, The University of Texas at San Antonio, Kristine Garza Benson, Director of Donor Events and Special Projects, The University of Texas at San Antonio
Competencies: Relationship BuildingStrategic Thinking
2:30 PM - 3:30 PM CT
I’ll Take Culture Over Experience: Be A Best Place To Work Organization
When leaders hire and develop a team for their potential to be a great fit for their organization, everyone wins! At the Oklahoma State University Foundation, the organization has developed a winning strategy to recruit top talent, foster a highly engaged staff, and retain highly skilled employees. This strategy has helped them achieve many awards such as Best Places to Work and NPT’s Best Nonprofit To Work For. Allow OSUF to share its secrets to success and how you too can build an award-winning culture!
Speakers: Pam Guthrie, Senior Associate VP of Human Resources, Oklahoma State University Foundation, Scott Roberts, Vice President of Development, Oklahoma State University Foundation, Blaire Atkinson, President, Oklahoma State University Foundation
4:00 PM - 5:00 PM CT
How TCU Turned Student Callers Into Campus Creators
Mass-marketing appeals can’t keep up with alums’ expectations for personalization. So, late last year, the Texas Christian University team swapped out their phonathon program and replaced it with a student-led lead-generation engine powered by personalization. They turned their best student ambassadors into Campus Creators, built a consistent calendar of personalized video content, and are executing multi-touch cadenced outreach to thousands of previously-overlooked donors. Join this session to learn about the ROI of TCU’s Donor Experience (DX) program, including reactivated donors, increased donors and dollars, hundreds of new leads for gift officers, and 100% coverage of more than 20,000 alumni.
Speakers: David Nolan, Associate Vice Chancellor of Development, Texas Christian University, Harrison Klutz, Assistant Director of Development, Leadership Gifts, Texas Christian University, Aimee Furrie, Manager, Program Development, EverTrue, Jd Beebe, President, EverTrue
Topics: Annual Giving
4:00 PM - 5:00 PM CT
10 New Trends in Print Marketing
Print marketing is far from dead. In this session, Carrie Phillips and Trey Laverty will share how they are using print marketing to engage alumni, students, donors, and fans. Whether it’s using print to drive to a marketing website, creating virtual engagement, or building affinity – this session will focus on some of the latest trends and best practices in print marketing. You’ll leave with an understanding of new tactics and some ideas of how to incorporate them into your work.
Speakers: Carrie Phillips, Chief Communications and Marketing Officer, University of Arkansas at Little Rock, Trey Laverty, Director of Sales Development, Slate Group
Competencies: Relationship BuildingIndustry or Sector Expertise
4:00 PM - 5:00 PM CT
Annual Giving & Alumni Relations Partner to Cultivate & Engage Reunion Volunteers
In 2018, Trinity University’s offices of Annual Giving and Alumni Relations joined forces to better engage their reunion volunteers. Annually, Trinity University celebrates 10 reunion classes which culminates in a weekend of celebrations at Alumni Weekend in the Fall. By expanding the number of volunteers they engage, they have seen year-to-year increases in reunion giving donations and participation as well as attendance at Alumni Weekend. Learn how these teams collaborate - from recruitment, to engagement, and their final celebrations on campus.
Speakers: Cynthia Uviedo, Director of Annual Giving Programs, Trinity University, Sidney Lopez, Young Alumni and Student Programs Coordinator, Trinity University
Competencies: Relationship BuildingIndustry or Sector Expertise
4:00 PM - 5:00 PM CT
Assessing Effectiveness of Our Fundraising Strategies & Cultivating Diversity
Do our current fundraising efforts reach the full spectrum of the community we serve? Are we speaking the language—literally and figuratively—of tomorrow’s donors? A survey conducted by Blackbaud shows that a majority of donors to non-profits and higher education institutions were mostly white. At UTSA, we took that study and conducted an internal review where we found our alumni base was not only more diverse but also younger. Learn how we adjusted our fundraising efforts to resonating with the full body of our constituents and turned our diverse communities into our leading supporters.
Speakers: Greg Cortez, Assistant Vice President of Advancement Information and Analytics, UT San Antonio, Amelia Reyes, Senior Prospect Researcher, UT San Antonio, Erica Dixon, Associate Director of Development & AAE DEI Officer, The University of Texas at San Antonio
9:00 AM - 10:00 AM CT
Why Turnover Doesn’t Mean Starting Over on Transformational Gifts
We’ve all heard the numbers on staff turnover in Advancement, but what we haven’t heard is how that turnover can result in positive outcomes for donors. Join us to hear directly from an Academic Dean, Development Officer, Donor Relations, and Development Communications on the unique interactions each has in cultivating a principal gift, and how their inclusion at different points of the donor’s experience help contribute to overall cultivation of prospect. We’ll flip the script on turnover and how you can use the inevitable changes to your team over time to your advantage.
Speakers: Jennilee Garza, Senior Director of Development Communications, The University of Texas at San Antonio, Alta Compton, Director of Stewardship, The University of Texas at San Antonio, Taylor Phelps, Director of Development, University of Texas at San Antonio, JoAnn Browning, Dean, Margie and Bill Klesse Engineering and Integrated Design, University of Texas at San Antonio
Competencies: Relationship BuildingStrategic Thinking
9:00 AM - 10:00 AM CT
Taking Your Higher Ed Social to the next level with TikTok & Reels
TikTok and Instagram Reels can be used to promote, maintain, and elevate campus culture and the image of the university through social campaigns, campus partnerships, and collaborations with current students and alumni. Effectively using TikTok and Reels requires communication across campus, staying on top of trends and knowing how to use trends to relate to and influence your campus demographic. By doing so, your presence on these platforms can help with recruitment, admissions, alumni engagement, and promoting campus culture and student life. This session will cover how to get started, find and lead student ambassadors, and build your content pipeline.
Speakers: Amy Windsor, Associate Director of Social Media & Engagement, University of Louisiana at Lafayette, Courtney Bergeron, Associate Director of Advancement Communications, University of Louisiana at Lafayette