The CASE Library maintains this collection of online samples for all CASE members. It includes examples of diversity and inclusion plans, mission statements, and DEI priorities and initiatives within institutional advancement divisions.

Founding Editor Virginia Carter Smith set the foundation for Currents—a magazine chronicling trends in advancement that helps professionals work more effectively—that stands today.

CASE Asia-Pacific Executive Director Nilanjana Pal has seen firsthand how education can lift entire communities. Here, she shares more about her commitment to supporting CASE members’ advancement missions to bring educational opportunities to students in Asia. 

In its fall 2023 annual fund campaign, Reed College’s team showed donors how recurring giving is a convenient, powerful way to make a difference. The Portland, Oregon, U.S., college won a Circle of Excellence Award in fundraising for its revitalized campaign, which focused on consistency and impact. Here’s why it worked.

To help a magazine story really shine, give it an illuminating illustration. Here, the 2024 Circle of Excellence winners in the illustration category share their advice for marketing and communications team members collaborating on graphics and illustrations.

Our Transforming Lives spotlight showcases how CASE members are supporting their institutions in crucial endeavors that change lives. Here’s how the University of Virginia’s Tomorrow’s Teachers Fund supports students who dream of becoming teachers. 

What kind of philanthropist are you? That’s what McGill University’s annual giving team invited its community to discover through a fun, Buzzfeed-style quiz for Giving Tuesday 2023.

Bassoons are an “endangered” instrument. Here’s how the Royal College of Music in London launched a successful pipeline marketing to attract and support bassoonists.

Brand and reputation are essential for success across admissions, alumni relations, and fundraising, yet measuring them directly is challenging. The new CASE Insights Framework for Brand and Reputation Metrics is designed to meet this need, equipping marketing and communications professionals with tools to measure, benchmark, and understand their influence.

What is it like to win the coveted CASE Robert Sibley Magazine of the Year Award? The VCU Magazine team at Virginia Commonwealth University, U.S., answer this question and more as they share their strategies and philosophies, along with the surprise, excitement, and gratitude that come with receiving the top honor.