Matt McFadden
VP, Strategy
SimpsonScarborough, Alexandria, Virginia
SimpsonScarborough, Alexandria, Virginia
Bio
Working at the intersection of research and creative, Matt oversees the strategy team at SimpsonScarborough. He has worked in higher ed marketing for 13+ years, initially on the digital side but moved quickly into brand and content strategy. He is currently leading brand and strategy projects with the University of Washington, Creighton University, Cornell University, University of Oregon, Chapman University and others.