CASE Advancement Conference in Middle East
Over two days of inspiring sessions, interactive workshops and networking, you will hear from peers and senior practitioners, enabling you to gain new global and local insights on advancement and equip you with tools to adopt appropriate strategies for your institutions.
Why should I attend?
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Learn best practices from local and international advancement practitioners.
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Apply new insights and knowledge with a regional perspective.
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Share stories, discuss challenges and expand your network of peers.
Testimonial
Programme Structure
MEAC provides advancement professionals with strategic and practical examples and inspiration to build, invigorate or grow the Advancement Programme at your institution.
Meet the Chair
Soha Hmaidan
Soha Hmaidan is the associate vice president for advancement services and university events at the American University of Beirut (AUB), with strategic responsibility for gifts, records and data, prospect research and management, stewardship, campaign reporting, advancement communications, budget, compliance, events, and protocol. With over 25 years of higher education experience, she has secured leadership gifts in support of AUB’s mission and vision and served as interim associate vice president for communications.
Hmaidan holds bachelor's and master’s degrees in business administration from AUB and is a certified professional in human resources and compensation. She has been actively engaged in the CASE Advancement Conference in Middle East and was chair of the 2020 conference. Hmaidan has spoken at various CASE conferences in Dubai, Hong Kong, and at the Association for Advancement Services Professionals.