CASE Advancement Conference in Middle East
Over two days of inspiring sessions, interactive workshops and networking, you will hear from peers and senior practitioners, enabling you to gain new global and local insights on advancement and equip you with tools to adopt appropriate strategies for your institutions.
Why should I attend?
Learn best practices from local and international advancement practitioners.
Apply new insights and knowledge with a regional perspective.
Share stories, discuss challenges and expand your network of peers.
The people - all speakers and presenters were excellent! The calibre of the staff and attendees were amazing. I also liked the pace.
MEAC provides advancement professionals with strategic and practical examples and inspiration to build, invigorate or grow the Advancement Programme at your institution.
Meet the Chair
Soha Hmaidan is currently the Chief Advancement Officer at King’s Academy, a day and boarding independent school for grades 7-12 in Jordan. In her role, Hmaidan is responsible for leading fundraising efforts, advancement services, alumni relations, and parent engagement to help King’s Academy successfully launch its campaign in support of the school’s strategic priorities and to ensure financial sustainability.
Prior to King’s, Hmaidan was Associate Vice President for Advancement Services and University Events at American University of Beirut (AUB), a position she last held for over 22 years. With a diversified experience in higher education and independent boarding schools, Hmaidan brings best practices in advancement strategies and operations, international fundraising, and campaign planning and execution, in addition to good prospect research and donor relations, bridging different cultures of advancement, between west and east, and the United States and the Middle East.
Hmaidan holds bachelor’s and master’s degrees in business administration from AUB and is a certified professional in human resources and compensation.