Rising from the Ashes: Your AG Phoenix
4:45 PM - 5:45 PM CT
Speaker(s): Angel Lancaster, Director, Donor Acquisition, University of New Mexico, Grant Condon, Direct Marketing Program Manager, Acquisition, University of New Mexico Foundation
Competencies: Business and Financial AcumenRelationship BuildingIndustry/Sector ExpertiseStrategic ThinkingLeadership
Elective Session
Join us as we walk through our efforts to revitalize The University of New Mexico Foundation’s Donor Acquisition (Annual Giving) program after years of under-funding and under-staffing. We will take the audience through our experience achieving growth of $1,000,000 from fiscal year 2019 to now by increasing trust with internal and external teams, creating structure and a firm foundation, and executing an omni-channel marketing strategy. We’ll bring a scalable guide to breathe new life back into your annual giving program with tangible action items, examples, and audience participation.