Working with Alumni and Donors: What Creates Value?
1:45 PM - 2:45 PM CET
Speaker(s): Jacob Jensen, Senior Executive Officer, Technical University of Denmark, Teppo Heiskanen, Fundraising Director, Chalmers University of Technology Foundation, Sweden, Anita Straujuma, Executive Director, Riga Technical University, Latvia, Barbro Kolbjørnsrud, Head of Career Services, Alumni Relations and Lifelong Learning, Kristiania University of Applied Sciences, Norway, Nora Rahnasto, Donor Engagement Manager, Aalto University, Finland, Jan Baumann, Assistant Professor, Kristiania University of Applied Sciences, Norway
Plenary
Join us for the final plenary session, featuring two insightful presentations on recent studies from Norway and Finland:
• A Norwegian study explores the perceived value of alumni associations and their impact on alumni loyalty.
• Finish studies looking into donor behavior and predicting alumni giving.
Following the presentations, a panel discussion will address key questions around value creation from both institutional and alumni/donor perspectives. We will also discuss emerging trends and potential future developments in the Nordic region. The session will conclude with an open Q&A, inviting audience participation.