Making the Ask & Pivot Techniques
4:15 PM - 5:15 PM CT
Speaker(s): Christen Wilson, Chief Advancement Officer, The John Cooper School
Elective Session
Making the Ask & Pivot Techniques is a practical, scenario‑based workshop focused on confidently making major gift asks and skillfully pivoting when conversations don’t go as planned. Participants will explore how to align the right project, amount, and timing, recognize donor readiness, and use donor‑centered language to make clear, respectful asks. Through real‑world scenarios, this session helps to build the mindset and techniques needed to adapt in the moment, preserve trust, and strengthen long‑term donor relationships.