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CASE District IV Annual Conference

Being Relevant | What others know about our graduates and how do we compete

Monday, April 17, 2023
9:00 AM - 10:00 AM CT
Speaker(s): Clark Gafke, Chief Executive Officer, LEAD, Casey Jacobs, Senior Director of Development, Annual Giving University Advancement, American University
Competencies: Industry/Sector Expertise
Elective Session
Alumni Relations
Fundraising

Many of our alumni are feeling others are more deserving of their philanthropic support than their alma matter. How can you strengthen your solicitations and cultivate your constituents.

This session will set the stage for the world we live in and our true competition for philanthropic support. We discuss how others view our prospects and how you can take advantage of what you know and the channels you use to communicate with them.

We also examine how Trinity University balances the use of communication and solicitation channels to remain engaged and relevant in the life of alumni and other constituents.

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