Measuring the success of donor engagement initiatives – whether it be our impact and fund reporting, events, retention and recognition programs, communications and more – is a daunting challenge in our industry. Always asked to do more with less, justify our budgets, and demonstrate how donor relations and stewardship affects the fundraising bottom line, we must approach our work with both a heartfelt relational perspective as well as an operational and efficient mindset. This is where the art and science of our work truly collide! Join this session to explore what key metrics we can (and should) be tracking, tips and tricks on how to get this data, idea sharing on tracking and reporting, and to explore many samples of how schools across the country are employing highly successful metric-based, but still donor-centric, engagement programs. It’s a power hour of samples, case studies, and more!