AI and Other Forces Shaping Higher-Ed. Advancement Today: Information to Help You Bring in Major Gifts More Effectively
3:45 PM - 4:45 PM PT
Speaker(s): Fleming Puckett, Principal Research Faculty, Council for Advancement and Support of Education
Plenary
Many external forces are currently impacting higher education, from government initiatives to financial markets to donor behaviors and limited advancement resources. In this session, we’ll look at the impacts of these forces on higher-ed. fundraising specifically, and we’ll explore ways to increase your ability to focus on building your donor pipeline and winning larger donations effectively. This will include CASE’s new research on the emerging uses of generative AI by advancement shops today.