Made for This
From the Nominator
To support Duke's new capital campaign, the magazine decided to create a personality-inspired special issue. It was called "Made for This--The Campaign Issue." It featured a wrap-out cover with a group image of Duke alumni notables. Inside, it featured strong portraiture of 33 alumni, along with essays written by the alumni on how Duke prepared them for their roles and successes in life. It's beautiful, very personal, and easy to digest. Personalities featured include Apple's Tim Cook, the NBA's Adam Silver, Hollywood's Annabeth Gish and Jane Terlesky (professionally known as Jayne Brook), and even a couple of U.S. senators, Shelley Moore Capito and Angela Alsobrooks. It was a hit with our alumni and with our essayists who asked for multiple copies.
From the Judges
"Made for This" earned recognition for its elegant reimagining of classic magazine portraiture and long-form storytelling.