"Reflections is the current Marquette University commercial that was filmed and edited in August, September, and October 2021. This 60-second spot follows a main character and her group of friends throughout her four-year student journey at Marquette--from the moment she is accepted to her graduation day. We see her transform from hesitant freshman to confident senior, becoming "who she is truly meant to be" at Marquette.
The spot was conceived and written in Marquette's Office of Marketing and Communication and then an outside production company was hired to help bring it to life with the assistance of Marquette's in-house producer. Real Marquette students make up the cast. The director of photography for "Reflections," as well as multiple crew members, were also Marquette alumni.
While the pandemic had people wondering if working from home, studying from home, and living a virtual life was going to be the new normal, we wanted to highlight the benefit of being physically in a space where you make in-person connections and have in-person experiences. The result is a powerful and emotional commercial that speaks to our nostalgic alumni, our inspired prospective student, and our proud Marquette community."
From the Judges
Great story and visuals. Accurate display of student life throughout the video. Great video and concept to capture the whole four years in 60 seconds. Tugged at the heart strings.
