From the Nominator
The 2020/2021 recruitment video “Pushing Boundaries” builds on the tone of our undergraduate viewbook, with a bold take on “You are bound for great things.” Based on the campaign direction, and the challenges and uncertainty of this past year, the video reinforces the fact that the University of Alberta has always pushed boundaries, regardless of obstacles; we continue to do great things, and are looking for students to join in this journey.
From the Judges
Very well done. Good footage, good music, good editing. The school has much to brag about, and makes its initiatives sound as exciting as they really are.