From the Nominator
At The Preuss School UC San Diego, we develop change-makers committed to making a difference. And to do this, we have made a promise to immerse low-income, first-generation students from across San Diego in a college-bound culture that provides opportunities for success and creates leaders who will change our world. The Preuss Promise is an annual gala benefiting The Preuss School—a unique charter middle and high school for low income students. Proceeds from the event empower The Preuss School to provide students with opportunities to succeed academically and pursue higher education, as well as an avenue for social mobility that elevates families and transforms communities.
From the Judges
How do you celebrate and demonstrate the concept of challenging convention in an invitation? By challenging convention. By taking a traditional form factor and rethinking folds to create a surprising experience. This piece sets the tone, promise, and the purpose of the event before invitees walk through the door. We appreciate the thinking behind this tactic. Well done.