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LMU Magazine

LMU Magazine

Year: 2020
Award Level: Gold
Award Winner(s): Loyola Marymount University
Award: Circle of Excellence
Category: Design | Periodicals and Magazines
See award-winning submission
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From the Nominator

LMU Magazine raises the academic reputation of Loyola Marymount University by leveraging the expertise of faculty and alumni to bring relevant content on current issues and topics to readers. Our message is simple: At LMU, we are actively engaged in the most pressing matters of our time and what readers care about. You will not find profiles about donors, administrators or board members. A decade ago, we took the leading edge of institutional magazine strategy and abandoned the “major gifts brochure” content approach. LMU Magazine fosters pride in the institution as its strategy for engagement of all kinds.

From the Judges

This is a magazine with a concept-led approach and strongly stated mission to engage and inform with a vibrant design. Exceptionally well designed throughout, with great variety, image selection, text arrangement and use of white space as would be expected with the use of a renowned design house: Pentagram. Excellent font selections and entertainingly arranged without clutter or jarring. The eye is drawn into reading around the page effortlessly. Every page pops or jumps or has an interesting design flourish without being showy. Designed as a topical general interest magazine for alumni and others to show relevance of LMU ethos to current issues, this edition has an impactful cover, a slick design and creative artwork.

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