We were tasked to create a campaign planning pyramid (gift table) tool that would be informed by our institution’s historical revenue and prospect behavior and would allow our leadership to interactively plug in a variety of assumptions in order to evaluate multiple campaign scenarios. The end result was not only an instrument that successfully accomplished what we set out to do, but one which did so utilizing an original methodology that we believe will be more accurate and effective.
From the Judges
Impressive insights into campaign pyramids. Like the application of past data to support the strategic need to determine realistic gift tables. Impressive how broad the involvement was in the process. Achieving leadership support was a home run.
Finalists
Concordia University, District I - Change communications – facilitating the human side of a successful technical software implementation.
McMaster University, District II - Bespoke Philanthropy: Building champions through interest scoring
University of California, Davis District VII - Charting Our Future by Tracking the Past: Change Data Capture and Reporting on the "Big Ideas" Campaign at UC Davis
University of Florida, District III - University of Florida Foundation’s Development of First Ever Endowment Reporting Portal
University of Minnesota, District V - Enhancing Gift Tables with Data Visualization and Increased Capabilities for Campaign Planning and Prospecting
University of North Texas, District IV - Data Week: Empowering Fundraisers to Engage in Data-Driven Stewardship
Virginia Commonwealth University, District III - Unit-based customized receipts and process enhancement
