The CASE Insights team recently published the 2024 CASE Insights on Alumni Engagement key findings. This is the sixth year that the survey has been administered. This year, 394 institutions from 19 countries globally participated.  A core group of 240 respondents has emerged over the last three years, which has allowed for a stable pattern to emerge in reporting. The average percentage of alumni who are engaged in at least one way has consistently been between 19 to 20% between 2022 to 2024, reporting shows. Other key takeaways include:

• The survey measures alumni engagement across four modes. The distribution of engagement was led by communication at 57.5%, followed by experiential at 21%, philanthropy at 16.9%, and volunteering at 4.5%.
• Of the institutions that participated in 2024, 51.8% reported an increase in engagement, driven by an increase in the three non-monetary modes, which offset losses in alumni donors.  Only 35 institutions reported an increase in all four modes.
• Data from the 174 institutions that participated in an optional question about graduation cohorts showed that engagement changes over time. Philanthropic engagement rises each decade after graduation, while communication rates are highest among recent graduates. Experiential engagement, which drops as alumni build careers and families, increases after alumni reach 30 years post-graduation.
• Institutions reported that of alumni who engaged in philanthropy, 14.7% also engaged in communication, 25.5% in experiential activities, and 31% in volunteering.
• Of the alumni who participated in events, 65% did so in person, 30% did virtual events, and 5% did both.

Read more in the report and watch the key findings webinar to dig deeper into the data. Learn about all CASE Insights research here.