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    In this new interactive report, CASE Insights offers a comprehensive approach for adopting generative AI, based on findings from a year-long research study with advancement practitioners.
     

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Currents Magazine

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Currents, an award-winning magazine for CASE members, explores contemporary issues, trends, and best practices in advancement. The magazine takes an interdisciplinary approach to educational advancement, featuring articles on topics such as effective gift fundraising, the importance of storytelling, building connections with alumni of international schools, marketing to digitally savvy students, and the necessity of creating a productive workplace culture.

Currents shines a light on institutions and individuals who are doing exceptional work and pushing the field of advancement forward.

Key Information and FAQs about  Currents

 

Latest Content

Reputation as a Compass
  • May 18, 2026

Reputation as a Compass

“Reputation can be viewed as a compass to help university leaders navigate the waters of university governance,” writes Santiago Fernández-Gubieda in A Memorable Experience: A Strategic Approach to University Reputation, published by CASE. Here, he shares insights from his research into how leaders view the importance of governance decisions when it comes to cultivating reputation.

Read the full article

Current Issue

The cover for the digital-only April-May 2026 issue of Currents magazine
  • April 1, 2026

April - May 2026

DIGITAL-ONLY ISSUE—Giving through, not just to: transforming philanthropic messaging. Plus the latest in naming rights, how investing in students today sets the foundation for alumni engagement, rewiring giving through high-impact funds, and more.

Past Issues

Currents January-February 2021 cover image
  • January 1, 2021

January - February 2021

Circle of Excellence and Platinum Awards recognize innovative and inspiring work: this issue explores the flexibility and impact of award-winning ideas as well as the planning and strategy around them.

Cover image (robots)
  • November 1, 2020

November - December 2020

DIGITAL ONLY ISSUE
Taking the sci-fi out of AI: 
making artificial intelligence work for advancement. Plus virtual volunteering, dementia and alumni relations, and integrating advancement.

Cover image for the September-October 2020 issue of Currents
  • September 1, 2020

September - October 2020

Mental health, resilience, and the road ahead: coping with stress during the COVID-19 pandemic. Plus enrollment marketing, combating the digital divide, and campus career services teams up with alumni relations. 

July-August 2020 Currents cover image
  • July 1, 2020

July - August 2020

The future of advancement: how COVID-19 is changing our work for the better. Plus communicating in a crisis, alumni engagement metrics, creating a culture of accountability, and more.

Cover image for the May-June 2020 issue of Currents
  • May 1, 2020

May - June 2020

DIGITAL ONLY ISSUE
Protecting the future and shifting identities
: How advancement professionals are grappling with change amid uncertain times. Plus, how to create engaging donor stories and more. 

Cover for the March-April 2020 issue of Currents
  • March 1, 2020

March - April 2020

Eureka! How institutions shine a light on the value of research. Also in this issue: multi-institution collaborations, demographic trends, and reevaluating traditional fundraising practices to engage women.

January/February 2020 Currents cover image
  • January 1, 2020

January - February 2020

What great ideas have in common are creativity and impact: the power to galvanize alumni, propel life-changing research, and tell moving stories. Inside this issue, explore CASE's Circle of Excellence Award winners, who are raising the bar in advancement. Celebrate and learn from their incredible ideas.

Cover for the November - December 2019 issue of Currents
  • November 1, 2019

November - December 2019

Opening Doors: How independent schools foster equity and access, and support diversity. Also in this issue: data storytelling, GDPR guidelines, and how to cultivate a culture of communication.

Cover image of the September-October 2019 issue of Currents
  • September 1, 2019

September - October 2019

Breaking Barriers: How advancement professionals are meeting the challenges that face community colleges. Also, a shared identity of connecting alumni through affinity groups, and how alumni advocates are rallying alumni online, at the statehouse, and beyond. 

Cover image of the July-August 2019 Issue of Currents
  • July 1, 2019

July - August 2019

Advancing to the top: How professionals from advancement fields found their way to top leadership roles. Plus, advancement professionals share how to avoid data pitfalls, and CASE celebrates 10 years of training the next generation of fundraisers.

 

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