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    CASE Insights on Generative AI in Advancement

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    In this new interactive report, CASE Insights offers a comprehensive approach for adopting generative AI, based on findings from a year-long research study with advancement practitioners.
     

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Meet Our Experts: Angélica Careaga

Angélica Careaga

Meet Our Experts is a column in which we introduce you to CASE’s team of thought leaders in the advancement professions. Visit our Experts Guide at case.org/case-experts for a full listing of CASE’s in-house expertise.

Angelica Careags

Angélica Careaga
Director of CASE Latin America

Areas of expertise:

  • International alumni engagement
  • Marketing and communications on a shoestring budget
  • Cross-cultural coalition and alliance building

CASE has been offering programs in select cities in Latin America since 2014. Given staff and budget constraints, we have not been able to reach the real potential in the region, and no formal continuity or frequency has been established. Some Latin American members have had the opportunity to attend conferences in the United States, but those numbers are low due to travel costs, distances, and visa requirements.

Germán Campos, who leads the Philanthropic Committee for the National Resource Network of the National Association of Higher Education, Universities, and Institutions in Mexico is a senior volunteer with CASE. Recently he proposed an alternative to live sessions and the expense and complications of travel: an online Diplomado in Spanish that would offer structured training at a basic level for people who are already working in, or who want to work in, advancement, specifically fundraising. The program would be in response to a need for training professionals in higher education institutions across Latin America. Lack of training and knowledge in these areas represent a barrier to advancement in the region.

The CASE Online Diplomado in Educational Fundraising in Spanish is the first CASE formal training program in a language other than English.

The program includes 100 hours of learning divided into four modules. Program creation was chaired by Campos, Director of Advancement at Universidad Anáhuac in Mexico City, with the collaboration of 14 leading experts in fundraising in Latin America, the United States, and Canada. Pedagogical support for online delivery of classes and training was provided by the Educational Technology Center of Universidad Anáhuac, using the EdX platform.

 

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