CASE Insights on Enrollment Trends 2025
Helping Institutions Navigate Enrollment Change
CASE Insights on Enrollment Trends 2025, produced in partnership with Campbell & Company, is designed to help CASE members better understand the enrollment pressures shaping educational institutions. Drawing especially on U.S. and U.K. sector perspectives today, the study explores the interconnected forces influencing enrollment—including demographics, perceptions of value, program alignment, policy shifts, and scholarship strategy—and offers a clearer view of how advancement can support institutional responses.
For advancement teams, marketing & communications professionals, and institutional leaders, the findings offer practical insight for assessing readiness, strengthening both internal and external collaboration, and contributing to resilient, student-centered strategies for the future.