Mark has spent over 37 years in senior roles in Marketing, Communications and Customer Relationship Management in a variety of high-profile private and public sector organisations worldwide.

In his early years he was Marketing Director for Principality Building Society in Wales and Head of Customer Management for Royal & Sun Alliance (responsible for leading Customer Management for the launch of MORETH>N), before running his own international Customer Management consultancy, helping over 30 companies worldwide to develop effective customer management practices.

He was instrumental in setting up Confused.com, before taking up a senior interim management career with organisations such as Open University, Royal Bank of Scotland Plc, Yell Group Plc, British Airways and Barnardos.

He joined the Higher Education sector in 2009 and has been in senior Marketing, Communications and Student Recruitment Director roles for City University London, the University of West London, University of Bradford, Swansea University, and the University of Law. In May 2022 he was appointed to the University Executive Team as Director of Marketing, Communications and Recruitment for ARU Anglia Ruskin University.

He is a member of CASE Europe UK and Ireland Cabinet, is a Governor of Luminate Education Group and Chair of the University Centre Leeds Board. He is a campaigner for equality, diversity and inclusion and is an ambassador for AWLO (African Women in Leadership Organisation) and the White Ribbon campaign.

Mark also sits on the Volunteer Executive Committee for CASE Europe Universities Marketing Forum (UMF), having previously been Chair for five and a half years, stepping down in November 2024.

He was previously on the Advisory Board for Bradford Literature Festival and Board member of Bradford UNESCO City of Film.