Janeen Williamson is a strategic leader committed to empowering clients through digital strategy to help them reach broader, more diverse audiences as they deliver excellence in their communities. She is passionate about guiding and training organizations on how to thrive in a fast-paced digital landscape while understanding their capacity, capability, and needs. 

Janeen has helped traditional media teams connect their day-to-day work to the power of digital. From teaching a radio station reporter how to take her audio story and build an  engaging post with a strong headline, to adding in visual storytelling elements, and then  creating a distribution plan, Janeen knows how to work with people of varied digital expertise  on how to spread a story’s reach beyond their radio towers. 

For almost a decade, Janeen was dedicated to successfully implementing NPR’s proprietary digital solutions to more than 260+ unique member stations to increase audience engagement, innovation, and growth for public media. While working with these local news organizations, many of which were licensed to or affiliated with a university, she helped them bring their stories to a wider audience through digital tools and strategy. She also led collaborative projects to enhance the mission of public radio as a network that enforced the power of a local-national blend to create a more informed public.  

Building on her public radio experience, Janeen now leads creative and strategic work with nonprofits, universities, and think tanks that are similarly contenting with how to compete in a digital world. As an Engagement Director at Atlantic 57, she oversees engagements to help organizations identify an editorial niche that reflects their values and ambitions and to create content that captures target audiences and drives diversity and inclusion.