Creating Beyond Constraints: Focusing on the Why and How
4:00 PM - 5:00 PM CT
Speaker(s): Joseph Gonzalez, Event Coordinator, University of California, Berkeley, Caroline Allum, Director, External Relations, University of California, Berkeley
Competencies: Integrity and ProfessionalismStrategic Thinking
Elective Session
Join this interactive roundtable discussion on what it takes to innovate long-standing traditions within resource constraints. Using the redesign of an event layout and 15+ year-old Homecoming check-in experience as a case study, we'll explore the why behind the change and the how of bringing it to life. Together, we'll unpack lessons learned, identify practical takeaways, share different ways other institutions have been innovative within constraints, and brainstorm solutions for current challenges.