Engaging influential alumni can transform the way universities build networks, create opportunities, and strengthen their reputation. But how can alumni teams with limited resources achieve maximum impact?

In this workshop, we’ll explore the University of Helsinki’s approach to strategically engaging a selected group of alumni across its 11 faculties. You’ll hear how the university developed a structured programme that fosters meaningful, mutually beneficial relationships—moving beyond traditional events to create real opportunities for alumni to give back.

We’ll cover practical steps, from identifying and appointing influential alumni to building faculty-led engagement plans and managing communications.

Join us to discover and discuss best practices, lessons learned, and actionable strategies to make your alumni engagement more impactful and sustainable.