What can social media managers learn from chefs? A lot. Both disciplines rely on prep work, clear menus, balancing flavors, and fast-paced service. In this session, Stanford’s Senior Social Media Manager shares a fresh framework for running high-performing social campaigns through the lens of a professional kitchen. From “signature dishes” (signature content) to “service rush” (real-time engagement), participants will leave with practical strategies to sharpen creativity, manage resources, and scale big results — even as a team of one.