Alumni engagement has always been rooted in nostalgia, but advancement’s future depends on scale. Meeting today’s donor pipeline needs requires digital-first strategies that scale what tradition started. This session will explore how advancement teams can reimagine alumni engagement by grounding strategy in CASE Insights on Alumni Engagement metrics and leveraging technology to expand reach. We’ll share how a lean alumni relations team has partnered with communications to layer digital tools onto traditional programs to create scalable, measurable engagement. Examples will include virtual engagement campaigns, new volunteer programs, and digital storytelling strategies that extend the impact of in-person events. Participants will see how blending tradition with next-generation tools opens new pathways for alumni engagement, creates data-informed decision points, and builds momentum for donor pipeline growth. Attendees will leave with practical frameworks and case studies that they can adapt to their own institutions—no matter their size or resources.