With increasing pressure across the HE landscape—shifting demographics, tighter budgets, and intensifying competition—portfolio strategy has become a critical driver of institutional success. The most effective strategies balance two priorities: delivering impact for external audiences and ensuring engagement from internal stakeholders. Get one side wrong, and even the smartest plan can fail to land.

In this session, Ed Layt will share lessons learned from institutions navigating these challenges—why some strategies falter, and what makes others stick. You’ll learn how to interrogate your current portfolio, spot the gaps that matter, and use market and macroenvironmental insight to unlock opportunities in places you may never have looked.