The Enrollment Cliff. Rising costs. Soaring student debt. High-paying jobs that don’t require a degree. Political inference. Declining public trust and value perception. It’s easy to list the many challenges facing higher education, but what role do we as advancement professionals play in overcoming them? Join us to hear about and share examples of how advancement teams have leveraged their alumni, donors, communication platforms, and philanthropic resources to help their institutions meet today’s challenges head-on.