News Break: Is your school ready to respond when global events disrupt your campus?
4:00 PM - 5:00 PM EST
Speaker(s): Tracy Sweet, Chief Communications Officer, Phillips Academy, Andover, T.J. Winick, Principal, Essex Strategies
Competencies: Strategic ThinkingLeadership
Experience Level: All LevelsAll Levels
Elective Session
Student protests, political demonstrations, institutional statements, and more statements. When societal issues or global events disrupt campus life, how do you respond? Is your crisis communication plan built to support your community in these volatile times? In this interactive discussion, we will cover: core elements of crisis communications, policies for navigating official statements, internal communications protocols, promoting dialogue and safely allowing for free expression, legal and ethical considerations, case studies.