This session emphasizes the importance of a strategic, data-driven approach in Foundation Relations operations. While foundation fundraising may not be literal rocket science, it demands a sophisticated and intentional combination of intelligence and data insights. This presentation highlights projects that have enhanced the strategic initiatives of the Office of Foundation Relations at The Ohio State University and Boston University, fostering a culture of data-consciousness and systematic decision-making.

Attendees will gain knowledge on intentional data acquisition, preparation, and analysis, along with trends and insights derived from these processes. This intelligence is instrumental in improving internal and external partner engagement, fostering beneficial partnerships across the organization, and developing cultivation, solicitation, and stewardship plans that ensure sustained engagement and support.