Behind the Curtain: Advancement’s Guide to Enterprise CRM Readiness and Implementation
10:35 AM - 11:35 AM AEST (UTC+10:00)
Speaker(s): Nikki McGregor, Deputy Vice President, Advancement Services, The University of Queensland, Kerryn Newbegin, Deputy Director, Operations and Development Services, Monash University, Rachael Dalton, Senior Director, Advancement Operations, The University of Melbourne, Stefanie Hardacre, Associate Director, Advancement Services, Griffith University, Rachael Dalton, Senior Director, Advancement Operations, The University of Melbourne
Session Description: Enterprise CRM transformations are some of the most disruptive – and defining – projects a university Advancement team will ever face. In this candid, practical panel, four leaders from four universities share what really happens behind the scenes: the pitfalls no roadmap warns you about, the decisions that matter most, the cultural shifts required, and the unexpected wins that made the change worthwhile. Whether your institution is preparing for, mid‑stream, or recovering from an enterprise CRM rollout, you’ll walk away with grounded insights, realistic expectations, and strategies you can apply immediately to set your team up for success.