Session Description: At the heart of transformational philanthropy is a well-crafted gift proposition that connects a donor’s passion with an institution’s vision. But developing compelling, high-level propositions that inspire action requires more than just stating a need.

This session explores a framework for creating “big idea,” high-level gift propositions that attract big gifts. Through real-world examples and practical strategies, participants will learn how to, and how not to, articulate transformational opportunities that emphasize vision, impact, and urgency—whether they’re seeking support for capital projects, endowed positions, innovative programs, or anything in between.