Using James Cook University's experience as a case study, we'll share our data-centric approach that led to significant advancements in fundraising efforts since 2022. From overhauling a historical database dating back to 1960 to implementing over 30 data integrity procedures, we have achieved remarkable progress. Learn firsthand how to lay the groundwork for a successful data management strategy and optimize fundraising outcomes.

In this session, we'll provide actionable insights on:
• Implementing effective data management practices
• Establishing a robust Advancement Services team
• Streamlining database cleanup and maintenance
• Leveraging data-centric approaches for impactful fundraising

Don't miss this opportunity to gain valuable knowledge and practical tips on enhancing your fundraising endeavours. Let's embark on this journey together and pave the way for greater fundraising success.