Carrie Phillips
University of Arkansas Little Rock
Bio
Carrie Phillips, Ed.D., APR is the Chief Communications and Marketing Officer at UA Little Rock. She is part creative, part analyst, and fully curious when it comes to solving higher education’s biggest challenges. With more than 15 years of experience, she has led efforts that have driven measurable results—from reversing a 13-year enrollment decline to launching a $250 million capital campaign and increasing national visibility through faculty storytelling. Her leadership centers on building brand and departmental culture, and her teams have earned national and global recognition.
A national thought-leader and speaker, she has worked with CASE, AMA, and Digital Collegium, and PRSA in support of higher education. She earned her doctorate from Texas Tech University, studying how universities can use marketing to mitigate the enrollment cliff, and continues to explore the intersection of leadership and higher ed at andcarrieon.com