PLATINUM CATEGORIES
1. Best Practices in Alumni Relations
No Award Given

2. Best Practices in Fundraising
Gold
Best Practices for Cultivating Young Alumni Major Gift Donors
The University of Texas at Austin

3. Best Practices in Communications & Marketing
Gold
Leading in a Complex World
The University of Texas System

Silver
Rajun’ Cajuns Genuine Louisiana Ale
University of Louisiana Lafayette

4. Best Practices in Fundraising Campaigns
Gold
We Are UTSA – A Top-Tier Campaign
The University of Texas at San Antonio

Silver
Undergraduate Energy Management Program Fundraising Campaign
The University of Texas at Austin

5. Best Practices in Advancement Services
No Award Given

6. Excellence in Photography
No Award Given

7. Best Articles of the Year
Gold
The Essence of Reality is Change
University of Houston

ALUMNI RELATIONS
1. Alumni Program, Project or Special Event
Gold
Diamonds Are An Alumni Director’s Best Friend
Alumni Association
Southeastern Louisiana University

Silver
Inauguration of William M. Tsutsui and Alumni Weekend 2015
Office of Marketing Communications & Office of Alumni and Constituent Engagement
Hendrix College

Bronze
Breakfast During Finals
Office of Alumni
Arkansas Tech University

2. New Alumni Program
Gold
Diamonds Are An Alumni Director’s Best Friend
Alumni Association
Southeastern Louisiana University

Silver
The Tech Two
Office of University Relations
Arkansas Tech University

Bronze
The Green & Black Alumni Society
The Advancement Office
The John Cooper School Alumni Association

3. Low Cost Alumni Program
Gold
Happy Birthday from Arkansas Tech
Office of University Relations
Arkansas Tech University

Silver
Walker County Community Chili Luncheon
Office of Alumni Relations
Sam Houston State University

Bronze
Ladies Champagne Bingo Luncheon
Office of Alumni
Arkansas Tech University

4. Student Program
Gold
Tradition Keepers Program
Student Programs
Oklahoma State University Alumni Association

FUND RAISING/DEVELOPMENT
5. Annual Giving Program
Gold
I Love UTSA $25K Challenge
External Relations
The University of Texas at San Antonio

Silver
Philanthropy Awareness Day / Thank A Donor Day
Annual Giving
Sam Houston State University

Bronze
Rice University 24-Hour Challenge
Development and Alumni Relations
Rice University

Honorable Mention
Hockaday 50 for 50 Annual Fund Campaign
The Hockaday School

6. Major Gifts/Campaign
Gold
Impact UTD – The University of Texas at Dallas’ official crowdfunding platform
The Office of Development and Alumni Relations
The University of Texas at Dallas

Silver
We Are UTSA–A Top-Tier Campaign Finale
External Relations
The University of Texas at San Antonio

Bronze
Momentum
The Office of Development and Alumni Relations
The University of Texas at Dallas

7. Project or Special Event
Gold
LSUA Foundation Gala
Institutional Advancement
LSU Alexandria

Silver
JBU Campaign for the Next Century Announcement Event
University Advancement
John Brown University

Bronze
New Mexico State University GivingTuesday Scholarship Fundraising Event
University Advancement
New Mexico State University

8. Integrated Marketing Campaign
Gold
JBU Campaign for the Next Century Integrated Marketing Campaign
University Advancement
John Brown University

Silver
100th Season of Bearkat Football
Marcom – University Advancement
Sam Houston State University

INSTITUTIONAL PROGRAMS
9. Institutional Relations Program, Project or Special Event
Gold
Mosbacher Takeaway Policy Briefs
Office of Communications and External Relations
The Bush School of Government and Public Service
Texas A&M University

Silver
The Helix Garden Unveiling
Office of Institutional Advancement
Texas Tech University Health Sciences Center El Paso

10. Institutional Identity Program
Gold
Constitution Day Program
Office of University Communications
St. Mary’s University

Silver
The Many Faces of UTHealth
Office of Development and Public Affairs
UT Health

Bronze
Ragin’ Cajuns Genuine Louisiana Ale Advertising Campaign
Communications and Marketing
University of Louisiana at Lafayette

11. Diversity Program
Gold
NewsGathering: Diversity in the Digital Age
Multicultural Community Relations in the Office of Public Affairs
Rice University

12. Crisis Communication Program
No Award Given

13. Institution-Wide Branding Program
Gold
The Many Faces of UT Health
Offices of Development and Public Affairs
UT Health

Silver
Hispanic Engineering, Science & Technology Week
The Studio
The University of Texas Rio Grande Valley

Bronze
UL Lafayette Brand Guide and Graphic Standards Manual
Communications and Marketing
University of Louisiana at Lafayette

14. Advertising Campaign
Gold
Ragin’ Cajuns Genuine Louisiana Ale Advertising Campaign
Communications and Marketing
University of Louisiana at Lafayette

Silver
The Many Faces of UT Health
Offices of Development and Public Affairs
UT Health

Bronze
TCU Chick-fil-A Peach Bowl Advertising
TCU Marketing & Communication
Texas Christian University

ADVANCEMENT SERVICES
15. Overall Operations
No Award Given

ELECTRONIC COMMUNICATION, WEB & SOCIAL MEDIA
16. Video – Fundraising
Gold
Happy Birthday Roadrunner!
External Relations
The University of Texas at San Antonio

Silver
Changing Lives: Honoring donors of SMU student support
SMU Public Affairs
Southern Methodist University

Bronze
Campaign for the Next Century Theme Video
University Communications
John Brown University

Honorable Mention
Be Super
Office of Institutional Advancement
Riverfield Country Day School

17. Video – Student Recruitment
Gold
TCU Virtual Tour
Office of Admission
Texas Christian University

Silver
Have You Heard of JBU
University Admissions
John Brown University

Bronze
LSUA Student Recruitment Commercial
University Relations
LSU Alexandria

18. Video – Feature
Gold
The 35th Annual Toilet Paper Game
University Communications
John Brown University

Silver
Patient Safety Summit Video
Office of Communications
UNT Health Science Center

Bronze
Valerie Merrick
Marketing Communications
Texas A&M University-Commerce

Honorable Mention
President’s Fellows Camp Cowboy Impact Video
OSU Foundation
Oklahoma State University

Honorable Mention
Inside a Smart Classroom at TCU
TCU Magazine
Texas Christian University

19. Video – Animation
Gold
LoboScope
University Communication & Marketing
The University of New Mexico

Silver
Pistol Pete Happy Holiday Video
OSU Foundation
Oklahoma State University

20. Video – Public Relations
Gold
There’s No Shortcuts to Success – 2015 Men’s Basketball
University Communications
The University of Texas at Arlington

Silver
Building the Medical School of the Future
Dell Medical School
The University of Texas at Austin

Bronze
Highlight Houston: UH Past, Present & Future
Division of University Advancement
University of Houston

Honorable Mention
We Are One
Media Arts
Loyola College Prep

21. Video – Student Produced
Gold
LSUA Student Recruitment Commercial
University Relations
LSU Alexandria

Silver
Student video – Michael Bovenzi
Media Arts
Loyola College Prep

Bronze
Foster Campus Hyperlapse Video
Communications & Marketing Department
Hankamer School of Business
Baylor University

Honorable Mention
Angelo State Homecoming Video
Office of Communications and Marketing
Angelo State University

22. Video – Television Spots
Gold
Athletics Champion Television Spot
Marcom – University Advancement
Sam Houston State University

Silver
Texas Wesleyan Smaller. Smarter Campaign
Marketing & Communications
Texas Wesleyan University

Bronze
The Many Faces of UTHealth: 30 Seconds of Artistry
Offices of Development and Public Affairs
UT Health

Honorable Mention
Unleash Your Creativity at UNT
University Relations, Communications and Marketing
University of North Texas

23. Radio – PSA or Spots
Gold
Ragin’ Cajuns Football Season Ticket Commercial
Office of Communications and Marketing
University of Louisiana at Lafayette

Silver
I DREAM I AM Campaign – Continuing Education
Office of College Relations
Del Mar College

24. Web – Homepage
Gold
OSUgiving.com
OSU Foundation
Oklahoma State University

Silver
TrinityTigers.com
University Marketing & Communications and Trinity University Athletics
Trinity University

Bronze
John Brown University Homepage
University Communications
John Brown University

Honorable Mention
Explore UT Dallas web page
Office of Advancement
The University of Texas at Dallas

25. Web – Specialty Sub Site or Section
Gold
Armand Hammer Alumni- Student Center Website
ORU Marketing
Oral Roberts University

Silver
100th Season of Bearkat Football
Marcom – University Advancement
Sam Houston State University

Bronze
Texas A&M Foundation Online Annual Report
Marketing Department
Texas A&M Foundation

Honorable Mention
President’s Report
Office of Communications & Marking
Texas Tech University

26. Web – Redesign
Gold
UTSA.edu
Office of University Communications and Marketing
The University of Texas at San Antonio

Silver
UALR Homepage Redesign
Office of Digital Strategy
University of Arkansas at Little Rock

Bronze
KRTU.org Redesign
University Marketing & Communications and KRTU 91.7
Trinity University

Honorable Mention
NMSU Homepage Redesign
University Communications – Digital and Web Communications
New Mexico State University

27. Web – Online Magazine
Gold
Mission
Marketing, Communications and Media
UT Health Science Center San Antonio

Silver
Spirit Magazine
Marketing Department
Texas A&M Foundation

28. Web – E-Newsletter
Gold
Dell Medical School e-News
Dell Medical School
The University of Texas at Austin

Silver
Happenings
Division of University Advancement
University of Houston

29. Web – Blog
Gold
Highlight Houston
Communications
University of Houston

Silver
Navigating Higher Ed Blog
Office of Communications and Marketing
Angelo State University

30. Social Media – Networking Page
Gold
Texas Christian University Facebook Page
Office of Website & Social Media Management
Texas Christian University

Silver
Texas State University Instagram
University Marketing
Texas State University

Bronze
UT Dallas Instagram
Office of Advancement
The University of Texas at Dallas

31. Social Media – Creative Use
Gold
#TCCGrads Campaign
Communications, Public Relations & Marketing and Web Communications
Tarrant County College

Silver
Discover Dallas
Office of News and Communications
Southern Methodist University

Bronze
My Orange Passion – Social Media Campaign
OSU Foundation
Oklahoma State University

Honorable Mention
Rock Your Room
Office of University Relations
Arkansas Tech University

32. Social Media – Integration
Gold
UTSA Social
External Relations
The University of Texas at San Antonio

Silver
UTRGV Future Graduates
University Marketing & Communications
The University of Texas Rio Grande Valley

Bronze
Thrill of the Hunt
Office of Communications and Marketing
Angelo State University

33. Social Media – Campaign
Gold
Chip on a Trip
University Communications
John Brown University

Silver
Building the Medical School of the Future
Dell Medical School
The University of Texas at Austin

Bronze
ACU Love Story
University Marketing
Abilene Christian University

34. Social Media – Mobile Application
Gold
Cowboy Legend Mobile App
OSU Alumni Association
Oklahoma State University

DESIGN
35. Design – Admissions, Recruitment, Promotional Literature
Gold
TCU Variable Data Brochure
Office of Admission
Texas Christian University

Silver
A-State Recruitment “Be Known” View Book for Juniors and Seniors
University Marketing & Communications
Arkansas State University

Bronze
Freshman Viewbook
University Relations, Communications and Marketing
University of North Texas

36. Design – General Institutional Literature
Gold
UTSA Admissions Pennant
Office of External Relations – University Communications and Marketing
The University of Texas at San Antonio

Silver
UNTHSC Infographic
Office of Communications
UNT Health Science Center

37. Design – Viewbooks
Gold
UTSA Admissions Viewbook
Office of External Relations – University Communications and Marketing
The University of Texas at San Antonio

Silver
Freshman Viewbook
University Relations, Communications and Marketing
University of North Texas

Bronze
Texas State University Viewbook
Office of University Marketing
Texas State University

Honorable Mention
50th Anniversary Commemorative Book
Alumni Relations
Oral Roberts University

38. Design – Annual or President’s Report
Gold
UTHealth Philanthropy Journal: Life-changing Innovations: Here & Now
Office of Development
UTHealth

Silver
Conquest magazine from The University of Texas MD Anderson Cancer Center
External Communications
The University of Texas MD Anderson Cancer Center

Bronze
University of Central Arkansas 2015 President’s Report
University Relations and Creative Services
University of Central Arkansas

Honorable Mention
Hockaday Annual Report
Office of Communications
The Hockaday School

39. Design – Illustrations
Gold
A-State Football Uniform Evolution
University Marketing & Communications
Arkansas State University

Silver
ISAS Arts Festival Pocket Map and Schedule
Office of Advancement
Fort Worth Country Day

40. Design – Logos
Gold
40 Hours for the Forty Acres Logo
University Development Office
The University of Texas at Austin

Silver
Alumni Weekend Logo
Office of Communications
Episcopal High School

Bronze
College for Kids Logo
Graphics Services
Tarrant County College

41. Design – Cover Design
Gold
Viewbook Brochure
Dell Medical School
The University of Texas at Austin

Silver
Summit 2015
Office of University Marketing
Abilene Christian University

Bronze
The John Cooper School Report of Appreciation
The Advancement Office
The John Cooper School

Honorable Mention
Fun Factor
Office of Advancement
The University of Texas at Dallas

Honorable Mention
Sombrilla Magazine
University Communications and Marketing
The University of Texas at San Antonio

42. Design – Special Pieces
Gold
The Big Check – Recruitment Presentation Check
University Marketing & Communications
Arkansas State University

Silver
Sam Houston Birthday Invitation for Texas Legislators
Marcom – University Advancement
Sam Houston State University

Bronze
TCU College Comparison Chart
Office of Admission
Texas Christian University

Honorable Mention
Big Time in the Big Easy Gala Invitation
The Advancement Office
The John Cooper School

Honorable Mention
Building a Bold Future Video Card
TCU Neeley Marketing and Communications
TCU Neeley School of Business

43. Design – Publication Design Series
Gold
TCU Admit Packet
Office of Admission
Texas Christian University

Silver
Values and Ventures Event Collateral 2015: Championing Visionary Students
TCU Neeley Marketing and Communications
TCU Neeley School of Business

Bronze
We Are UTSA–A Top-Tier Campaign Finale
External Relations
The University of Texas at San Antonio

Honorable Mention
Fashion Design Sketches Exhibition
SMU Public Affairs
Southern Methodist University

44. Design – Magazine – Single Spread
Gold
The Education of a Medical Missionary
Office of University Marketing
Abilene Christian University

Silver
Self Reliance
University Communications
The University of Texas at Arlington

Bronze
Developing Tomorrow’s Leaders
Marketing and Communications
Tarleton State University

45. Design – Magazine – Complete Spread
Gold
The Education of a Medical Missionary
Office of University Marketing
Abilene Christian University

Silver
UTArlington Magazine Speed Racer
University Communications
The University of Texas at Arlington

Bronze
Uniquely UTSA
Sombrilla Magazine
Office of University Communications and Marketing
The University of Texas at San Antonio

Honorable Mention
Living the Legacy: Greek Village
University Relations and Creative Services
University of Central Arkansas

46. Design – Posters
Gold
A-State Department of Theatre Season Poster
University Marketing & Communications
Arkansas State University

Silver
Welcome Week 2015 poster
Student Affairs
The University of Texas at Dallas

Bronze
Alamo Showdown Cook-Off Poster
Office of Communications
Conrad N. Hilton College of Hotel and Restaurant Management
University of Houston

Honorable Mention
QEP Critical Thinking Conference Poster
Graphic Services
Tarrant County College

47. Design – Improvement
Gold
UTSA Alumni Association Brochure
External Relations – Alumni Programs
The University of Texas at San Antonio

Silver
A-State Recruitment “You’re In” Admit Carrier/Folder
University Marketing & Communications
Arkansas State University

Bronze
Pillars Magazine
Office of Communications
Episcopal High School

PUBLICATIONS & PERIODICALS
48. Brochures/Flyers/Booklets
Gold
TCU Fall Fine Arts Calendar
TCU Marketing & Communication
Texas Christian University

Silver
Be Episcopal
Office of Communications
Episcopal High School

Bronze
OSU Performing Arts Center Digital Proposal
OSU Foundation
Oklahoma State University

Honorable Mention
CEAT Brochure
Dean’s Office
College of Engineering, Architecture and Technology
Oklahoma State University

49. Magazines
Gold
Pillars Magazine
Office of Communications
Episcopal High School

Silver
Baylor Business Review Fall 2015
Communications & Marketing Department
Hankamer School of Business
Baylor University

Bronze
Alumni Line
Division of University Advancement
University of Houston

Honorable Mention
The Hill Magazine – Fall 2015
Advancement Office
Greenhill School

50. Newsletters/Tabloids/Newspapers – 8-1/2 x 11 or Smaller
Gold
TCU Human Resources – Frog Life Newsletter
Office of Graphic Design
Texas Christian University

Silver
The John Cooper School Alumni Newsletter, Transitions, Fall 2015, Volume X
The Advancement Office
The John Cooper School Alumni Association

Bronze
Summer 2015 “Cooper News”
Communications
The John Cooper School

51. Newsletters/Tabloids/Newspapers – Larger than 8-1/2 x 11
Gold
The Baylor Lariat – August 24, 2015
Baylor Student Media
Baylor University

Silver
The Baylor Lariat – September 24, 2015
Baylor Student Media
Baylor University

Bronze
Promise Summer 2015
Development Office
The University of Texas MD Anderson Cancer Center

WRITING
52. Writing – News
Gold
UT System to launch the most comprehensive sexual assault study in higher education
Office of External Relations
The University of Texas System

Silver
TWU research results in unique training on food poisoning, allergic reaction
Office of Marketing and Communication
Texas Woman’s University

Bronze
McCombs Magazine: Ethics to Go
Communications
The McCombs School of Business
The University of Texas at Austin

Honorable Mention
Mexican migration to U.S. has decreased by more than half, according to UTSA demographer
Office of University Communications and Marketing
The University of Texas at San Antonio

Honorable Mention
Nationwide Shortage of Chefs Creates Opportunities for Students in El Centro College’s Food and
Hospitality Institute
Office of Public and Governmental Affairs
Dallas County Community College District

53. Writing – Feature – Less than 1,000 words
Gold
The Warrior Pose
Office of External Communications
The University of Texas MD Anderson Cancer Center

Silver
The Skateboarding Doctor
News and Internal Communications
The University of Texas Rio Grande Valley

Bronze
In 140 Characters or Less
University Relations and Creative Services
University of Central Arkansas

Honorable Mention
Making Dreams Come True
University Communications
The University of Texas at Arlington

54. Writing – Feature – More than 1,000 words
Gold
The Cancer Vaccine
Office of External Communications
The University of Texas MD Anderson Cancer Center

Silver
Mentors Were Key for Brantlys
University Marketing
Abilene Christian University

Bronze
McCombs Magazine: A Wall Street State of Mind
Communications
McCombs School of Business
The University of Texas at Austin

Honorable Mention
Family trip inspires TWU graduate student to aid homeland
Office of Marketing and Communication
Texas Woman’s University

55. Writing – Collection
Gold
Breaking B-School Boundaries
TCU Neeley Marketing and Communications
TCU Neeley School of Business

Silver
Postcard Series
Communications
The McCombs School of Business
The University of Texas at Austin

Bronze
Breakthroughs in medicine
Marketing, Communications and Media
UT Health Science Center San Antonio

56. Writing – Publications
Gold
McCombs Triennial Report 2015
Communications
The McCombs School of Business
The University of Texas at Austin

Silver
Central University Libraries 2014-2015 Annual Report
SMU Public Affairs
Southern Methodist University

Bronze
Picture Yourself at Hilton College
Office of Communications
Conrad N. Hilton College of Hotel and Restaurant Management
University of Houston

Honorable Mention
Welcome Center Brochure
Office of University Marketing
Texas State University

57. Writing – Proposal
Gold
Value-based Health Care
Dell Medical School
The University at Austin

Silver
Growing for the Greater Good
Division of University Advancement
University of Houston

Bronze
Oklahoma State University Proposal for the Performing Arts Center
OSU Foundation
Oklahoma State University

58. Writing – Medical/Scientific News
Gold
Mapping a Manager’s Brain on Incentives
Communications
The McCombs School of Business
The University of Texas at Austin

Silver
Young scientists adapt to baptism by fire after SMU climate change release sparks
coverage
News & Communications and SMU Office of Public Affairs
Southern Methodist University

Bronze
Vagus Nerve Stimulation Shows Progress in Stroke Patient Recovery
Communications
The University of Texas at Dallas

Honorable Mention
TWU and Dallas VA form $3.5 million partnership
Office of Marketing and Communication
Texas Woman’s University

59. Writing – Medical/Scientific Feature
Gold
Getting the Drop on Lung Cancer
Office of External Communications
The University of Texas MD Anderson Cancer Center

Silver
TCU Magazine: On the Front Lines
TCU Magazine
Texas Christian University

Bronze
The Cancer Vaccine
Office of External Communications
The University of Texas MD Anderson Cancer Center

Honorable Mention
Identity Crisis
Office of Public Affairs
UTHealth

60. Writing – Medical/Scientific Collections
Gold
Breakthroughs in Medicine
Marketing, Communications and Media
UT Health Science Center San Antonio

Silver
The Cancer Vaccine
Office of External Communications
The University of Texas MD Anderson Cancer Center

Bronze
Survivors and “Pre”vivors Kick Cancer to the Curb
Office of External Communications
The University of Texas MD Anderson Cancer Center

PHOTOGRAPHY
61. Black & White Photography
Gold
You should’ve seen it in color
Baylor Student Media
Baylor University

Silver
A-State Faculty Up Close – Engineering and Lasers
University Marketing & Communications
Arkansas State University

Bronze
Music of Meditation
Institutional Advancement
University of Tulsa

62. Color Photography – People & Portraits
Gold
50th Freshman Class Photo
University Communications & Marketing
Oral Roberts University

Silver
STEM Major-Michael Vick
Office of Communications
University of Arkansas at Little Rock

Bronze
Dr. Littlefield
Office of Communications
University of Arkansas at Little Rock

Honorable Mention
Sculpture Project
Marketing Communications
Texas A&M University – Commerce

63. Color Photography – Campus Environment
Gold
Congressman’s Address
Office of Public Information
University of Louisiana Monroe

Silver
A-State Order of the Pack – No Dampening Our Spirit
Marketing & Communications
Arkansas State University

Bronze
Texas Tech Train
Office of Communications & Marketing
Texas Tech University

64. Color Photography – Athletics
Gold
Blue Smoke
Institutional Advancement
The University of Tulsa

Silver
Quarterback Suffers Concussion
Baylor Student Media
Baylor University

Bronze
Ready for Battle
University Relations and Creative Services
University of Central Arkansas

65. Color Photography – Series
Gold
Centennial Celebrations Photography
SMU Public Affairs
Southern Methodist University

Silver
UTRGV Art Student
News and Internal Communications
The University of Texas Rio Grande Valley

Bronze
Billboard Campaign Photography
Communications, Public Relations & Marketing
Tarrant County College

66. Digital or Computer Enhanced Image
Gold
A-State Red Wolves Football – Nothing He Can’t Catch
University Marketing & Communications
Arkansas State University

Silver
A-State Red Wolves Football – Back in Black
University Marketing & Communications
Arkansas State University

SPECIALTY & PRINT ADVERTISING PROJECTS
67. Print Advertising Projects
Gold
Find Your Caaws
University Relations, Communications, and Marketing
University of North Texas

Silver
Texas Wesleyan Out of Home Ads
Marketing & Communications
Texas Wesleyan University

Bronze
Midsummer Night’s Dream Environmental Graphic Package
Advancement Office
Greenhill School

68. Specialty Advertising Projects
Gold
Sam Houston Birthday Invitation for Texas Legislators
Marcom – University Advancement
Sam Houston State University

Silver
Spirit Figure/Mascot Bobblehead “Gnome Ranger”
Office of Public Relations
San Antonio College

Bronze
Admission Package
Dell Medical School, Communications
Dell Medical School

Honorable Mention
UTSA Ornament
External Relations
The University of Texas at San Antonio