From the Nominator
The MSU Denver Mug Club is an on-campus program facilitated by MSU Denver Alumni Relations, in conjunction with campus partner, the Tivoli Brewery Company. The Mug Club reinvents engagement and donor acquisition by placing a premium on the donor experience, and motivating alumni and donors to return to campus to network and engage with Alumni Relations and each other. With the purchase of a lifetime membership, members receive a custom MSU Denver Mug Club mug, wine glass or pint glass; discounts on Tivoli beer, wine and cider at the Tap House; invitations to exclusive monthly and quarterly happy hour events; and more. Proceeds from Mug Club memberships fund the Mug Club Endowed Scholarship, which supports students in the Beer Industry Program at Metropolitan State University of Denver.