
How Your Institution Can Empower Alumni Advocacy
Here are actionable steps to help you mobilize your alumni and encourage them to stand up for higher education:
- Stay Informed:
Stay updated on federal policy changes using CASE’s U.S. Federal Policy Tracker. This tool gives your institution access to the latest action alerts and provides a unified voice for alumni advocacy. - Take Advantage of CASE’s Alumni Resources:
The Volunteer Management Subject Guide offers valuable tools for recruiting, managing, evaluating, and stewarding alumni volunteers, including those working in specific functions like admissions, fundraising, and government relations. Additionally, the Sample Collection of Alumni Volunteers offers a range of materials, including annual fund volunteer guides, reunion planning manuals, and general volunteer position descriptions, which can help you connect with and manage your alumni volunteers. - Share the Key Issues with Alumni:
Use the information above to educate your alumni about opportunities and threats to higher education in Washington, DC. This will empower them to take informed action. - Encourage Alumni to Contact Legislators:
Provide your alumni with clear steps on how to reach out to their U.S. senators and representatives. Advise them to oppose cuts/freezes to research funding and student aid and to oppose taxes on endowments that would harm colleges and universities. - Leverage Alumni Stories:
Encourage alumni to share their personal experiences at your institution with lawmakers and other leaders—how it shaped their careers, communities, and lives. Share these stories through newsletters, social media, and outreach campaigns. - Engage Local Business Leaders:
Many of your alumni are leaders in local businesses and civic organizations. Encourage them to speak out in support of higher education. Alumni can help build a coalition of local advocates who can band together on behalf of higher education. - Use Alumni Networks for Advocacy:
If your college or university already has an alumni advocacy network, encourage your alumni to join and broaden your focus beyond state issues to federal issues. These groups provide coordinated efforts and tools to amplify alumni voices.
Equip Your Alumni with the Tools They Need
The Alumni for Higher Ed Briefing Document provides your alumni with a comprehensive overview of the challenges facing higher education today and clear steps they can take to advocate for change. Share this document with your alumni to equip them with the knowledge and action steps they need to make an impact.