Your advancement metrics delivered.
Advancement leaders want more data-driven decision making. To meet this demand, CASE is delivering AMAtlas, a global resource for educational advancement-related metrics, benchmarks and analytics.
AMAtlas collects advancement data
AMAtlas is CASE’s global resource for advancement research, metrics, and analytics. AMAtlas is comprised of the CASE Global Reporting Standards and associated benchmarking surveys on fundraising, alumni relations, and marketing and communications. AMAtlas also conducts research and reports on professional practice and emerging issues of interest to advancement professionals.
AMAtlas helps you understand advancement data
AMAtlas highlights trends in advancement data from our surveys and research projects in a variety of reports and presentations. AMAtlas also provides data access to institutions that participate in benchmarking surveys, along with personalized reports with peer comparisons for several surveys that help highlight the data that matter most.
AMAtlas assists your data-driven decision making
Much like an actual atlas, AMAtlas can provide you with global or local insight, can help point you in the right direction, can provide the opportunity to explore, and can help you understand the context for data-based decision making. Whether your organization is in higher education, further education, or is an independent school, you can benefit from the work that CASE does through AMAtlas. And you’ve find that no matter what region you are in—North America, Europe, Asia-Pacific, or Latin America—there is AMAtlas research of value to you.
Graphical Program Summary (GPS) Reports
Completing an AMAtlas survey unlocks additional opportunities for research and analysis. In addition to helping shape important research in educational advancement, you will also have access to visual results and expert guidance. Survey respondents¹ receive a Graphical Program Summary (GPS) Report that shows key metrics compared to a set of defined peer institutions. The goal is that you may use this report to prioritize next steps, conduct your own further analysis through Data Miner (available to any CASE member), or partner with CASE by purchasing additional services, such as Made-to-Order Reports or Facilitated Cohorts. These additional services provide your institution with deeper, interactive analysis, individualized reviews of results, and connect with you similar peers to learn the stories behind the data.
¹As of April 2021, GPS reports are available for respondents to the VSE, CASE-CCAE, and AEM surveys. These will be rolled out to all survey respondents over the next year.
Made-To-Order CASE GPS Reports
CASE Members can purchase a Made-to-Order GPS Report, an in-depth version of the GPS Report, which includes up to 20 peers of your choice. Delivery includes a 60-minute, web-based session with your team (as well as a preliminary 60-minute preview with CASE staff to review results with key stakeholders prior to the official review).
CASE AMAtlas Facilitated Cohorts
AMAtlas Faciliated Cohort groups provide benchmarking in philanthropy, alumni relations, and communications and marketing. Comprised of 12–18 institutions each, these groups provide participating institutions with customized analysis and an opportunity to convene in-person to better understand benchmarks and trends in order to guide strategic change.