The Council for Advancement and Support of Education (CASE) is a nonprofit membership association serving educational institutions and the advancement professionals who work on their behalf in alumni relations, communications, development, marketing, and allied areas. CASE supports its members through research, professional development, events, and services designed to strengthen relationships with alumni, donors, and other stakeholders and to advance education worldwide.
CASE is committed to protecting your personal information and using it responsibly, lawfully, and transparently. Personal information is any data that identifies you or can reasonably be linked to you.
We follow globally recognized privacy principles, including:
Lawful, fair, and transparent processing
Purpose limitation and data minimization
Accuracy and security
Accountability and governance
Explainability and oversight for AI-driven processing
We also ensure that any use of artificial intelligence (AI) or automated systems aligns with our ethical standards and includes appropriate human oversight.
We may collect personal information directly from you or through your interaction with CASE, including:
Contact information (name, email, phone, organization, role)
Membership and account details
Event registration and participation data
Volunteer activity data
Payment and transaction information
Communications with CASE
Website usage and device data (e.g., IP address, browser type)
We may also collect aggregated or de-identified data for research, benchmarking, and service improvement purposes.
CASE uses personal information to:
Deliver membership services, products, and events
Communicate with you about CASE programs, updates, and opportunities
Personalize website content and user experience
Improve services through research and analytics
Ensure security, detect fraud, and maintain system integrity
Meet legal, regulatory, and audit obligations
Use of Artificial Intelligence and Automated Processing
CASE may use AI or automated tools to:
Analyze aggregated or anonymized data
Personalize user experiences and content
Improve operational efficiency
Detect fraudulent or suspicious activity
CASE does not use AI to make decisions that have significant effects on individuals without human review.
We share personal information only when necessary, including:
With trusted service providers and vendors supporting CASE operations
With event partners or collaborators, where applicable
To comply with legal obligations or protect rights and safety
All third parties must meet strict data protection and confidentiality requirements, including compliance with CASE’s Data Protection Addendum and AI standards.
CASE does not sell or license personal information for marketing purposes.
Depending on your location, CASE processes personal information on the basis of:
Contractual necessity (e.g., membership or event registration)
Legitimate interests (e.g., improving services and communications)
Legal obligations
Consent (e.g., marketing communications, cookies)
CASE complies with applicable global data protection laws, including GDPR, UK GDPR, CCPA/CPRA, and other regional frameworks.
CASE employs industry-standard security measures, including:
Encryption and/or secure hosting
Access controls and authentication
Monitoring, auditing, and staff training
We retain personal information only as long as necessary for operational, legal, and compliance purposes, in accordance with internal retention schedules.
You have the right to:
Access your personal information
Correct or update inaccurate data
Request deletion of your data
Restrict or object to processing
Request data portability
Withdraw consent at any time
Lodge a complaint with a supervisory authority
Automated Decision-Making and AI
You have the right to:
Request information about how AI systems are used in processing your data
Request an explanation of AI-assisted outcomes
Request human review of decisions made solely through automated means
You can control how your personal information is used by:
Managing your communication preferences
Opting out of marketing emails
Adjusting cookie settings
Updating your account information directly
You may also contact CASE at any time to exercise your privacy rights.
CASE uses cookies and similar technologies to:
Enable website functionality
Analyze usage and improve user experience
Personalize content
Where required by law, we obtain your consent before placing non-essential cookies and provide options to manage your preferences.
If you have questions or concerns about this Privacy Statement or your personal information, please contact the CASE Privacy Officer at [email protected]
CASE may update this Privacy Statement to reflect changes in laws, technology, or business practices. When we do, we will revise the “Last Updated” date and, where appropriate, provide notice of significant changes.
FAQS
The European Union (EU) General Data Protection Regulation (GDPR) is a regulation intended to strengthen and unify data protection for everyone within the EU. The GDPR requires greater openness and transparency from companies on how they collect, store and use personal information, while also imposing tighter limits on the use of personal information.
We will update our privacy statement as necessary to ensure that our policies are in line with international regulations and business practices.
CASE collects contact information, such as name and email address, phone number, institutional affiliation, and job title. This information is used to contact the user about the services on our site for which they may have expressed interest. It will be optional for the user to provide additional information, such as demographic information or other personal information so that we can provide a more personalized experience. In addition, CASE collects shipping address, payment information, location data, IP address, social identifiers, data provided by cookies and similar technologies, and functional data such as registration and system data.
CASE uses the data we collect to fulfill the obligations of membership and provide you the best experience within products and services we offer, which includes using data to improve and personalize your experiences. We also use the data to communicate with you, for example, informing you about your membership, new products or services available, security and other types of updates.
CASE uses the data we collect for the following purposes:
To fulfill membership obligations
Product and services improvement
Future product and services development
Membership and customer support
Product and services performance analysis
Communications and marketing of CASE products and services
Industry research
We use the information to make sure that we are offering you the right product and service options based on your geographic location, your institution type and size, and your particular areas of interest.
CASE offers postal mailing lists for rent to third parties. On occasion, we may send email communications to our members on behalf of external organizations or individuals.
Yes, you can opt out of submitting certain types of personal information to CASE. However, certain categories of the data that we collect, referred to as functional data, are necessary for CASE to perform its basic functions in a secure way and you will not be able to opt out.
You can always contact our Member Support team and request that your data be deleted. Please note, however, that by deleting your personal information your will be unable to receive the benefits or membership, purchase CASE products, or participate in CASE events.
No. Credit card information is tokenized within CASE systems and not stored except for the last 4 digits.
CASE retains personal information for as long as necessary to provide the services, support your membership and fulfill the transactions you have requested, or for other essential purposes such as complying with our legal obligations, resolving disputes and enforcing our agreements. Because these needs can vary for different data types in the context of different products or services, actual retention periods can vary.
CASE is committed to protecting the security of your personal information. We use a variety of security technologies and procedures to help protect your personal information from unauthorized access, use or disclosure. For example, we store the personal information you provide on computer systems that have limited access and are in controlled facilities.
Yes, we use cookies and similar technologies when you visit our website. By visiting our website, you agree to the use of cookies and similar technologies for the purposes we describe in our privacy statement. This helps us provide you with the best experience and allows certain parts of our website to function properly. You can always adjust your browser or device settings to not accept cookies and similar technologies if this concerns you.
Yes. We work with third-party advertisers that utilize cookies and similar technologies to provide more relevant advertising on our website and across the internet. To provide interest-based advertising, the advertisers combine non-personal information learned about your online activities over time to customize the advertising delivered to you.
If you have questions or concerns about this Privacy Statement or your personal information, please contact the CASE Privacy Officer at [email protected] .
