Welcome to the world of millennial parent engagement, in which leading schools around the globe are modifying their outreach to this busy, technologically savvy generation. These parents expect information that demonstrates the value of their child's educational experience-including updates like the one from the lab school teacher and breakdowns on how their tuition and philanthropic contributions are spent. But data is not the only key to getting parents excited about your school: To cultivate millennials' support and recruit their children, institutions need to demonstrate their value, prioritize diversity, and develop meaningful engagement opportunities.
CASE Library online collection of samples for CASE members.
Download a set of measurement standards for advancement programmes at international schools around the world.
Dedicated to professionals from K-12 international and independent schools to discuss: development, alumni relations & community engagement, marketing & communications and admissions.
CASE Conferences and Events:
Best practices and more for school advancement efforts in the Middle East, North Africa and surrounding regions.
For more than 40 years, CASE has provided its members with the essential tools to raise needed funds, shape institutional image, and forge strong relationships with alumni, donors and other key constituents. By becoming a member of CASE, you provide your staff access to the resources you need to support the vital work of your institution. For small-shop practitioners who are growing newer programs or seasoned professionals who want to stay on the cutting edge, CASE membership opens the doors to data, effective management principles, and innovations and trends for professionals in development, alumni relations, and marketing communications.