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District I Annual Conference 2024

Work Smarter, Not Harder: High-Impact Advancement Marketing for Small Teams

Thursday, March 14, 2024
4:30 PM - 5:30 PM ET
Speaker(s): Holman Gao, Founder & CEO, Boost My School, Jennifer Plouffe, Associate Director of Advancement, Central Catholic High School, Tammy Stott, Institutional Advancement, Central Catholic High School
Competencies: Relationship BuildingStrategic Thinking
Experience Level: Level 2- Emerging Early CareerLevel 3- Practicing Mid Level Career
Elective Session
Communications and Marketing

Let’s face it, not every advancement team is built the same. But that doesn’t mean they can’t raise the same (and even better).

While being a member of a smaller team certainly poses challenges, it forces its members to embrace critical thinking, innovative ideas, and modern technology. In this session, you’ll learn about how Central Catholic High School, with an eight person team, did just that and exceeded their goals thanks to multi-channel communications, a unique approach to alumni volunteers, automated donor comment collection, and more repeatable low-touch strategies. When you leave this session, you’ll be ready to smash your goals by embracing efficient and modern marketing techniques and technologies.

Are you ready to save time and engage more?

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