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Closing of Day 1- Chairs
Medical Philanthropy
Medical fundraising is an area of significant opportunity, but it has its unique set of challenges. These can span collaborating with partner hospitals, navigating the ethical complexities of engaging grateful patients and negotiating with medical research charities.
During this session, you will learn how Imperial College and the University of Helsinki are striving for success in medical philanthropy.
How to balance the needs of the organization and the interests of the target groups in content production.
At a university constantly producing new knowledge, innovations, collaborations and events, how do you choose which news stories to write? And how do you keep a balance between the interests of your audience and what people within the organization want to send out? In this session, I will show how KTH works with content based on a number of target groups, and how these target groups are used to develop and prioritize ideas for content. I will also highlight how regular measurement and analysis of visibility is an important part of the process.
Ethics and Due Diligence in Advancement
Do we decline donations when they come from dubious sources? What do we do if our alumni appear in dubious circumstances in the tabloids? How do we know whether something is wrong and what are the criteria for “dubious”? Questions are hard and the answers are harder, but are there ways forward
Mentoring Programme Showcase
“Mentoring programmes": Two showcases
Group and individual mentoring: How involvement of alumni and digital adaption can provide a more efficient use of often limited resources and other learnings from the two programmes.
How to work with limited resources within a small team?
Development of Institutional Strategy in collaboration with external stakeholders – on advisory board
In 2016 BI appointed the first International Advisory boards consisting of distinguished business leaders, academics and alumni, in a consulting role for BI’s Management as well as the Board of Directors. The board’s aim is to develop BI’s international footprint. Join and share in the conversation on what are the pitfalls and successes of advisory boards.
What Makes Fundraising Strategic?
Marketing- Student recruitment
“Students are future alumni and to stay connected with them after graduation you need to put in an effort. How do you recruit students to join your alumni network, sign up for newsletters etc.? Join us in sharing ideas and best practices.”
How to start from scratch? – a 101 session on new/young alumni relations programs
The importance of alumni relations is well understood in the Nordic countries already, but we still have universities and colleges setting up their first initiatives or revitalizing young programs. What are the first steps to take and which challenges need to be addressed? While this session is designed for those of us new to the field or running young alumni relations programs, experienced professionals will also get the chance to take stock of the trajectory of their work and swap stories about successes and roadblocks as well.