Skip to main content

CASE

CASE

Main Menu

  • Conferences & Training
  • Resources
  • Insights
  • Trending
  • Awards
  • Connect
  • Talent
  • About
  • Districts
    • ES
    • Membership
    • Log in
    • Alerts
    • Search
    • Shopping Cart

    Breadcrumb

    1. Home
    2. CASE Awards
    3. Circle of Excellence
    UT Austin

    Breakthrough Taco Will Change Breakfast — And The World

    Year: 2019
    Award Level: Gold
    Award Winner(s): University of Texas at Austin
    Award: Circle of Excellence
    Category: Video | Promotional (Short)
    From the Nominator

    The perfect breakfast taco that the video claims was created in a lab is fake, but the accomplished faculty members and world-class facilities are real. Our team not only produced the main video and news article to anchor the April Fool’s joke but also created visual content customized for different social media channels, including promotional cards and highlighted quotes. Together, all of our content uniquely highlighted the university’s world-changing work while hooking viewers with fun, engaging and timely distribution.

    From the Judges

    Breakfast tacos for everyone! We loved the playful nature of this attention-getting piece. Although a simple April Fool's joke, the filmmakers were able to skillfully weave in university pride points and accomplishments without losing the fun. It's nice to see an accomplished institution doing important work, but not taking themselves too seriously.

    Breakthrough Taco Will Change Breakfast — and the World

    CASE

    CASE
    • CASE Communities
    • Member Login
    • Careers at CASE
    • Terms & Conditions
    • Privacy Statement
    • Staff Intranet
    Connect with CASE
    • Facebook
    • Twitter
    • LinkedIn
    • Instagram

    CASE Member Support
    +1-202-328-CASE [2273]
    support.case.org

    CASE

    CASE
    Close

    Search

    Popular Searches
    Book Advancement events Articles Fundraising Resources CASE Insights Resources Awards CASE Library CURRENTS