Independent Schools

CASE White Papers

CASE Fundraising in International Schools Report 2016

The CASE Fundraising in International Schools Survey provides a set of measurement standards for advancement programmes at international schools around the world. The survey emerged from practitioners to trace the growth and innovation of the development and external relations sector in international schools. This survey collected data October to December 2015. 39 international schools took part from 23 countries.

Download CASE Fundraising in International Schools Report 2016

UK Schools Philanthropic Giving Report 2015

Designed for development offices in the schools' sector, the UK Schools Philanthropic Giving Survey looks at the length of time a development office has been in operation, considers the size of the development team, the methods of gift solicitation, the numbers of gifts donated by alumni and parents, as well as staff costs and budgets

Download UK Schools Philanthropic Giving Report 2015

CASE Reports

Using Social Media in a Crisis: Independent School Snapshot

This 2012 report looks at how independent primary and secondary schools are integrating social media tools into crisis communications planning. It looks at the percentage of schools with crisis communications plans, the number of reputation-threatening events schools faced in the past year, the percentage of plans that address the use of social media, which social media tools institutions are using and more.

Download Using Social Media in Crisis

Independent School Head/Chief Development Officer Survey Report

Do school heads believe they're getting adequate support from chief fundraisers? Do fundraisers believe that their school heads understand their roles in fundraising success?

In fall 2011, CASE conducted parallel surveys of independent school heads and chief development officers to gather their perspectives on their roles and relationship. Findings were presented at the 2012 CASE-NAIS Independent Schools Conference and are reflected in the presentation below.

The surveys can still be used by heads and chief development officers as a basis for conversation about ways they can work together most effectively to raise private support for their school. For example, the head and chief development officer might each download and take the appropriate survey below, compare their results to the broader findings, identify areas of mutual agreement, explore opportunities for improvement and grow understanding of each other’s role.

Download School Heads and Chief Development Officers: Perspectives on the Partnership (presentation)

Download Survey for Independent School Heads

Download Survey for Independent School Chief Development Officers

A Snapshot of Independent School Marketing Spending

This one-page snapshot reports on the results of a 2010 survey on communications and marketing spending by independent schools. The survey of 74 institutions was conducted by Lipman Hearne in collaboration with CASE.

Download A Snapshot of Marketing Spending at Independent Schools