Publications & Products
June 2015
Volume 13 Issue 6

Research and News of Note
Giving USA Report: Donations to Education Remain Strong

Individuals, businesses and foundations in the United States donated more than $358 billion to charitable causes in 2014, a 7.1 percent increase over 2013, according to results released today by Giving USA Foundation. Giving to education increased 4.9 percent to $54.62 billion.

Build a Robust Fundraising Operation from the Ground Up

Leaders of institutions looking to build a culture of philanthropy from scratch must first invest in full-time fundraising professionals, says a CASE faculty member who recently presented at a university in Mexico.

YikYak? Snapchat? Four Questions to Ask Before Launching a New Platform

Snapchat wasn’t a prong in Murray State University’s social media strategy—until students convinced Dana Howard that it should be.

Develop an Advancement Internship Program

Advancement leaders should consider developing an internship program to help meet their division’s goals, says an alumni relations practitioner.

Balance, Relationships Key to Managing Athletic Giving from Central Office

Tying athletic giving to an institution’s main fundraising operations is a winning strategy, says development professional Brian Otis.

Plan Before Staging an International or Regional Event

Event planners should research culture and etiquette before staging a special event in another country or region, says one experienced practitioner.

A Guide to Getting to Know a New Campus

Stefanie Howlett knew she was truly part of the Salem State University community when she posted about the yellow house. That and a turkey-leg-toting Viking.

Inside CASE
CASE Recognizes Top Advancement Research

CASE has announced the winners of its 2015 Research Awards in Educational Advancement.

CASE Europe Announces Award Winners

CASE recently announced the 2015 recipients of the CASE Europe Awards Programme, which recognises the contribution of individuals to the advancement of European-based schools, colleges and universities.

Presidents to Debate Future of U.S. Higher Ed at Summit

Three college presidents will discuss how American higher education institutions can face political, economic, sociological and international pressures at the upcoming CASE Summit for Leaders in Advancement.

2015 Circle of Excellence Recipients Announced

CASE has announced the winners of the 2015 Circle of Excellence awards.

Earn CFRE Credit from CASE Webinars

CASE webinar attendees can now earn 1.25 credits per event toward CFRE International certification.

CASE President Pens Op-Ed about Advancement Success

CASE President Sue Cunningham recently wrote an op-ed for Inside Higher Ed about why “enthusiasm for advancing education should unite, not divide, us.”

CASE Asia-Pacific Hosting First Fundraising Study Tour in September

The inaugural CASE Asia-Pacific International Fundraising Study Tour and Conference will take place Sept. 15-18, exposing attendees to the work of philanthropic foundations and universities in Hong Kong and Shanghai.

Connect and Share with CASE Europe Peers on CASE Communities

Looking to network or to share advice with peers in Europe as well as worldwide? CASE Communities offers an online space where you can network, ask and receive advice and share documents.

Updated Resources on Presidential Transitions, Social Media Policies, Mobile Websites

The CASE InfoCenter recently updated samples collections on presidential transitions and social media policies and updated a Good Question about mobile websites.

Deadline July 22 for Newcomers Conference Scholarship

Professionals new to the advancement field in North America are encouraged to apply for a Virginia Carter Smith Scholarship. The deadline for nominations is Wednesday, July 22.

Nominate a Colleague for a State Relations Award

Salute colleagues who have advanced their institution through exceptional legislative advocacy by nominating them for a 2015 Service Award in State Government Relations. The nominations process is now open through Friday, July 31.

Attendees Sought for Minority Advancement Institute

CASE is now accepting applications for the Minority Advancement Institute, a program that offers leadership training to professionals of diverse backgrounds who have the potential to become senior advancement leaders.

CASE Europe Schools Heads Meet to Discuss Advancement

The CASE Europe Schools Heads’ Dinner—a regular gathering of institutional leaders to discuss educational advancement—was held at the University of Nottingham on 14 May.

First CASE Asia-Pacific Advancement Workshop a Success

The inaugural CASE Asia-Pacific Advancement Workshop was held May 21-22 at the University of Hong Kong. Fifty-one delegates from across the region—including one each from Cambodia, India and Philippines—and 15 speakers took part in the event.

CASE Europe Annual Conference Opening Plenary Speaker Announced

Julia Hobsbawm, founder of Editorial Intelligence and honorary visiting professor of networking at London’s Cass Business School, is the opening plenary speaker at the CASE Europe Annual Conference in Manchester, UK, from 31 August to 4 September.

New CASE Conference & Resource Catalog Available

A digital version of the latest CASE Conference & Resource Catalog—detailing July 2015 through June 2016—is available for browsing.

U.S. Federal Relations News
Tax Reform Working Groups Deadline Extended to June 26

Senate Finance Committee Chair Orrin Hatch (R-Utah) and Ranking Member Ron Wyden (D-Ore.) are giving the committee’s five bi-partisan tax reform working groups additional time to complete their work. The new deadline for working group reports and recommendations is June 26.

CASE District News

District I
  • The deadline to submit a proposal to present at the 2016 District I conference in Boston, Massachusetts, is June 19.

District II
  • The deadline to submit a proposal to present at the District II annual conference in Philadelphia, Pennsylvania, is July 23.

District III

District IV
  • Register for the District IV mini conference, July 30-August 1 on South Padre Island, Texas.
  • Save-the-date: The 2016 District IV annual conference will be April 3-5, 2016 in Dallas, Texas.
  • Congratulations to Tyler Junior College and St. Edward's University for winning CASE Circle of Excellence awards.

District VI
Comments and Questions

Please share your questions and comments with Pam Russell via email at or by telephone at +1-202-478-5680.


Rosalind Ogilvie

Rosalind Ogilvie is director of development and alumni relations at the University of Sydney in Australia.

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Advancement Services 3rd Edition

Advancement Services, 3rd Edition: Enhancing Fundraising Success

A nonprofit organization's ability to secure the funding it needs to further its mission no longer rests solely on the shoulders of frontline fundraisers.

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