Publications & Products
January 2012
Volume 1, Issue 7

Community College Advancement News

Everyday Ideas for Engaging Students

Alumni relations professionals know that engaging current students with their institution is key to future giving. A number of two-year schools-even those without a full-blown alumni relations program-are creatively using their existing resources and programs to enrich the college-going experience of their current students. Even a one-person advancement shop can learn from their experiences. Read more...


Engineering a Great Board

Any good volunteer board needs a tune up every now and then-and community college foundation boards are no exception. A board's makeup should change as the institution's goals change, experts say, whether this means attracting members willing to take on a more proactive role in fundraising or bringing on higher-level executives who maintain invaluable professional networks. Read more...


Welcome to CASE

These community colleges have become CASE members since December 2011:

  • South Plain College (Texas)
  • Wallace State Community College (Alabama)

Check out some of the many benefits of CASE membership, and the new lower rates for community colleges.


In the News

Aspen Competition Drives Innovative Ideas
(Chronicle of Higher Education)

The Aspen Institute is sharing early lessons from its yearlong effort to determine the top community college in the country. Read more...


Electronic Mapping Helps Colleges Target Campaigns
(Community College Times)

Community colleges increasingly are turning to electronic mapping to reach targeted audiences for a variety of purposes, including enrollment, fundraising, fee-related initiatives and marketing. Read more...


Boomers Heading Back to Community Colleges
(USA Today)

An increasing number of people ages 50 and up are headed to community college, and a growing number of community colleges nationwide are taking special steps to attract and accommodate those students. Read more...


Community Colleges Must Lead the Way
(Hechinger Report)

The president of Ivy Tech Community College of Indiana, having recently met with President Obama, writes about what community colleges can do to become even more important to the economic health of the country. Read more...


Speaker Events Can Serve as Major Fundraisers

(Community College Times)

Speakers who are household names-or who are at least well-known by many people or have achieved a notable feat-can help community colleges immensely with fundraising efforts. Read more...


Top of the Mountain?

(Inside Higher Ed)

The enrollment boom at community colleges may be over, according to a new analysis that found a nationwide decline of almost 1 percent since the fall of 2010. Read more...

Please share your questions and comments with Marc Westenburg via email at mwestenburg@case.org or +1 202 478 5570.

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CCCAResourcesMarch2012

Fundraising Strategies for Community Colleges: The Definitive Guide for Emerging Institutions

Preorder now! Available April 2012.

This comprehensive guide, written expressly for community colleges, offers practical advice and concrete steps on how to build a strong advancement program that encompasses annual funds, grants, major gifts and planned giving.


Lessons Learned: Shifting Your Volunteer Board Composition
Webinar
Feb 14, 2012
2-3 p.m. EST

Every volunteer board needs new blood. What happens when you change-by design or by fiat-the type of members you engage for your community college foundation board? Hear from a foundation executive director about the dynamics and challenges involved in changing the makeup of your board-and the lessons she learned from this undertaking.


Turning Community College Alumni into Donors
Webinar
March 13, 2012
2-3 p.m. EST

More community colleges are finding that investing in alumni relations is literally paying off. Hear from Community College of Baltimore County officials who have been systematic about their communications, mailings and data cleanup, with big results: an 89 percent increase in alumni giving in one year.


More Community College Resources
See the full list of CASE resources for community colleges.