Publications & Products
April 2014
Volume 12 Issue 4

Research and News of Note
Increasing Donations from Young Alumni

Fundraisers who don’t engage and convert young alumni into donors soon after graduation are less likely to do so as more time passes, according to a CASE faculty member.

Schools Anxious about Scottish Independence Vote

A looming referendum on whether Scotland should be an independent country is already influencing recruitment and fundraising at Scottish independent schools, say advancement practitioners.

How to Compete with Cats on Roombas: Crafting Content Your Audience Wants

There’s a lot of social content out there, but those who constantly keep their audience in mind—and find the fun angles to the important things they need to share—can successfully raise their institution’s social presence above the noise, says one conference session presenter.

Survey: Nonprofits Continue to See Growth in Donations

A survey of 500 nonprofit organizations in the United States and Canada reveals that more than 60 percent saw an increase in donations during 2013, the largest share since 2007.

Master the Art of Confident Speech

Advancement professionals can learn how to speak in ways that command the trust and respect of others by taking pride in their jobs and practicing how they present ideas, says a public speaking coach.

Inside CASE
One Less Worry

Members may have heard news about the recent HeartBleed bug. CASE is pleased to say that we do not and have not used OpenSSL (which enabled this new bug) in our applications, nor for that matter have we used any open source software to encrypt the exchange of credit card information.

First Virtual CASE Conference a Success

More than 200 people from more than 120 institutions worldwide participated in CASE’s first virtual conference, a two-day event about community college alumni relations held last month.

New Resources and Conversations Online with CASE

CASE continues to create and curate new resources and content on its website and via other online communications.

CASE Encouraged to Position Hong Kong as Hub for Education Advancement

Attendees of the recent 2014 CASE Asia Pacific Advancement Conference in Hong Kong heard from top philanthropists and policy makers from foundations and organizations on motivations for giving to education.

CASE Conference in Netherlands to Focus on Volunteering

For the third consecutive year, CASE Europe will hold a conference on best practices in fundraising and alumni relations in Dutch and Flemish.

University of Melbourne Leader Receives Leadership Award

Glyn Davis, vice chancellor and principal at The University of Melbourne, is the recipient of the CASE Asia-Pacific Leadership award.

CASE Advancement Staff on the Move

CASE keeps members informed about their colleagues' advancement—whether moving to a new institution around the corner or across continents.

U.S. Federal Relations News
Camp Releases Tax Reform Discussion Draft, Includes Provisions Affecting Charitable Giving

Earlier this year, U.S. House Ways and Means Committee Chair Dave Camp (R-Mich.) released a comprehensive tax reform discussion draft, the Tax Reform Act of 2014. If enacted, the bill would substantially change the current U.S. tax code by lowering tax rates and broadening the tax base, says Brian Flahaven, director of legislative, foundation and recognition programs for CASE.

EXPIRE Act Includes Extension of IRA Charitable Rollover

On April 3, the Senate Finance Committee passed the Expiring Provisions Improvement Reform and Efficiency Act, legislation that includes a two-year extension of the IRA charitable rollover.

CASE District News

District II

Save the Date: The next CASE District II conference is scheduled for Feb. 1-3, 2015, in Washington, D.C., at the Omni Shoreham Hotel. The call for programs begins in June.


District III

Have a great contact for a keynote speaker at the 2015 District III Magic conference? Let us know.

Also, you can still access the presentations from the Make Waves Conference.

And if you would like your school or college featured on the CASE District III website, submit a horizontal photo (jpg format) along with no more than 200 words of text about your institution. Send In the subject line you must write: CASE FEATURE in all caps.


District VI

Join the conversations in Denver!

Register now for the April 23 CASE District VI Conversations event in Denver, Colo. Session topics will include breaking down barriers to better engage with donors and leveraging impact and opportunity. Speakers will be top leaders from Colorado universities. The $75 registration fee includes lunch and snacks. More details are available on the CASE District VI website.

Mark your calendars for the 2015 CASE VI Conference

The Denver Sheraton Denver Downtown will be the host site for the district conference, which takes place Jan. 11-13, 2015. Registration will be available before the end of the fiscal year so you can use any available funds from this year to cover conference fees. Look for a registration notice in your email in the coming months.


District VII

Don't Miss Out: There is still time to register for the April 22 student philanthropy workshop at UC Davis, and on May 16, the CASE District VII: Utah workshop will feature a plenary session, eight breakouts, breakfast, lunch and a sundae bar.

Comments and Questions


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