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What’s the Idea?
What’s the Idea?

How can institutions present a State of the University address in a fun and engaging way?

By Elisa Wiseman


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To change things up at Ohio University, staff of the College of Health Sciences and Professions produced a news program for the January 2016 State of the College address.

Elizabeth Jones, assistant dean for outreach and engagement, asked two broadcast journalism students to record the speech as a newscast, which would be played at the annual faculty and staff meeting, in lieu of the usual PowerPoint presentation.

"The biggest issue in the past was energy and excitement," Jones says. "Faculty and staff would gather, but the presentation was one-dimensional with only one speaker [the dean], and it didn't allow for us to really convey the great things that were happening."

The eight-minute video received great feedback, Jones says, noting that people were entertained and appreciated the brevity. The college will repeat the newscast format in 2017, this time including footage of events that took place during the year and introducing awards to highlight employees' work.

About the Author Elisa Wiseman

Elisa Wiseman was a summer 2016 editorial intern for Currents.

 

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